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This Government Contract opportunity from Department Of Defense was posted on September 9, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Digital Campaign Management and Performance Analytics

Closed
Federal

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This subcontract for Digital Campaign Management and Performance Analytics supports the 153 Aw Mission Support within the Department of Defense. The selected provider will manage technical ad placements for Wyoming Air National Guard recruiting projects, focusing on school-based networks in Cheyenne. Key responsibilities include campaign setup, monitoring, A/B testing, and tracking lead generation and impressions via Google Analytics and platform dashboards, all while maintaining strict data privacy compliance for student targeting. The contract is a total Small Business Set Aside under NAICS code 541613. The provider is required to deliver monthly performance reports and a final effectiveness analysis to evaluate the success of the recruiting efforts. The opportunity was posted on September 9, 2026, with a response deadline of September 14, 2026.

General Info

Small business contract for Wyoming Air National Guard digital recruiting and performance analytics.

NAICS

541613 - Marketing Consulting Services

Place of Performance

Cheyenne, WY, 82009, USA

Set-Aside

SBA

Documents

This scope was carved out of W50S8W-26-Q-A007.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Online Advertising 153rd AW WYANG

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Timeline

PhaseClosed
Posted

subcontract

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Defense → 153 Aw Mission Support
ContactsNo contacts available
OfficeN/A
Office AddressN/A
ContactsNo contact information available

Full Description

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Performs technical management of ad placements for prime contractors on Wyoming Air National Guard recruiting projects. Sets up and monitors campaigns across school-based networks, performs A/B testing, and tracks impressions and lead generation using Google Analytics and platform dashboards. Ensures data privacy compliance for student targeting. Delivers monthly performance reports and final effectiveness analysis.

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