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Marketing Research and Strategy Consultant

Active

State & Local

Response Deadline12/01/2026, 05:00:00 AM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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This subcontract opportunity is for a Marketing Research and Strategy Consultant to support projects for the New York State Department of Agriculture and Markets. The selected consultant will conduct extensive research to identify target demographics and develop effective messaging for prime contractors. Key responsibilities include analyzing consumer behavior to drive attendance and identifying specific regional media markets for statewide targeting through the use of demographic analysis software, survey tools, and market research databases. The final deliverables for this engagement consist of a comprehensive research report and a strategic messaging framework. Interested parties should note that the response deadline is December 1, 2026. This project falls under NAICS code 541613 and is focused on enhancing the outreach and visibility of agency initiatives across New York State.

General Info

Marketing research consultant for NYS Agriculture; deliverables due by December 1, 2026.

Agency

New York → NYS Department of Agriculture & Markets

NAICS

541613 - Marketing Consulting Services

Place of Performance

NY, USA

Set-Aside

NONE

Documents

This scope was carved out of 2140295.

The full solicitation package (10 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

MARKETING AND ADVERTISING FOR NEW YORK STATE COUNTY AND LOCAL FAIRS

AI Contract Breakdown

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Timeline

PostedOct 27

subcontract

Response DeadlineDec 1

Submission deadline

Response Deadline

12/01/2026, 05:00:00 AM UTCin about 1 month

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Organization & Contact Information

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AgencyNew York → NYS Department of Agriculture & Markets

ContactsNo contacts available

OfficeN/A

Organization / AgencyNew York → NYS Department of Agriculture & Markets

Office AddressN/A

ContactsNo contact information available

Full Description

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Performs research to determine effective messaging and target demographics for prime contractors on NYS Department of Agriculture & Markets projects. Identifies regional media markets for statewide targeting and analyzes consumer behavior to increase attendance. Utilizes market research databases, survey tools, and demographic analysis software. Delivers a research report and a strategic messaging framework.

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