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Digital Marketing and Social Media Promotion

Active

State & Local

Response Deadline07/01/2027, 04:00:00 AM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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This subcontract with the NYS Department of Agriculture and Markets focuses on providing digital marketing and social media promotion to increase the visibility of New York State agricultural fairgrounds projects. The scope of work includes managing social media accounts, executing pay-per-click and social advertising spends, and producing digital video and social content using specialized management and creation software. The selected provider is responsible for delivering comprehensive digital campaign reports, social media content calendars, and detailed engagement metrics while ensuring full compliance with New York State procurement laws. This opportunity falls under NAICS code 541810, with a response deadline set for July 1, 2027.

General Info

Digital marketing and social media services for NYS agricultural fairgrounds projects by 2027.

Agency

New York → NYS Department of Agriculture & Markets

NAICS

541810 - Advertising Agencies

Place of Performance

NY, USA

Set-Aside

NONE

Documents

This scope was carved out of 2139891.

The full solicitation package (9 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Agricultural Fairgrounds Advertising, Promotion, and Education Program

AI Contract Breakdown

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Timeline

PostedOct 27

subcontract

Response DeadlineJul 1

Submission deadline

Response Deadline

07/01/2027, 04:00:00 AM UTCin 8 months

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Organization & Contact Information

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AgencyNew York → NYS Department of Agriculture & Markets

ContactsNo contacts available

OfficeN/A

Organization / AgencyNew York → NYS Department of Agriculture & Markets

Office AddressN/A

ContactsNo contact information available

Full Description

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Supplies digital promotion services for prime contractors on New York State agricultural fairgrounds projects to increase fair visibility. Manages social media accounts, executes digital ad spends including PPC and social ads, and creates digital video and social content. Uses social media management tools and content creation software. Complies with NYS procurement laws. Delivers digital campaign reports, social media content calendars, and engagement metrics.

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