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Digital Marketing and Social Media Strategy

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Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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The contract involves developing and implementing a comprehensive digital marketing and social media strategy focused on public health outreach for the Women’s Health agency in Illinois. Key components include the creation of a content calendar, strategic use of hashtags, integration of QR codes, and establishing performance metrics to effectively measure the campaign’s success. The objective is to enhance engagement and dissemination of public health information through targeted social media efforts. This subcontract falls under NAICS code 541840, which pertains to marketing services, and will be carried out in Springfield, Illinois, with the zip code 62761. The contract was posted on November 12, 2025, and although there is no specified set-aside, it aims to leverage digital channels to boost public awareness and participation in health initiatives. The contract is designed to support the Women’s Health agency’s mission by employing data-driven and creative marketing techniques in a public health context.

General Info

Develop and implement digital marketing strategy for Women’s Health agency public health outreach.

Agency

Illinois → Women's Health

NAICS

541840 - Media Representatives

Place of Performance

Springfield, IL, 62761, USA

Set-Aside

NONE

Documents

This scope was carved out of 26-482DPH-WOMEN-B-49990.

The full solicitation package (5 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

26-482DPH-HLTHP-B-49990 | IFPP Prof Edu Marketing Plan - Small Purchase

AI Contract Breakdown

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No documents to break down

The breakdown needs solicitation documents. None were found from this contract's source.

Timeline

PostedNov 12

subcontract

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Organization & Contact Information

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AgencyIllinois → Women's Health

ContactsNo contacts available

OfficeN/A

Organization / AgencyIllinois → Women's Health

Office AddressN/A

ContactsNo contact information available

Full Description

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Develop and execute a social media strategy including content calendar, hashtags, QR codes, and performance metrics to support public health outreach.

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