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DoW Strategic Marketing

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DoWSM0001Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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This contract opportunity, titled "DoW Strategic Marketing," is issued by the Washington Headquarters Services under the Department of Defense. It focuses on comprehensive marketing services including brand strategy and identity system development, campaign creation and execution, as well as measurement, analytics, and optimization to ensure effective marketing outcomes. The solicitation number for this sources-sought notice is DoWSM0001, and the acquisition seeks firms capable of delivering these services under the NAICS code 541810, which covers advertising agencies. The contract location and performance are based in Washington, D.C., specifically within the District of Columbia, with a deadline for responses set for July 14, 2026. The office handling the solicitation is located at the Department of Defense headquarters. Interested parties can contact the primary point of contact, Leanne Condren, via email for further information. This contract is designed to identify potential vendors for strategic marketing assistance to enhance the organization's communication and outreach initiatives.

General Info

DoD seeks vendors for strategic marketing services, including brand strategy and campaign execution, Washington DC.

Agency

Department Of Defense → Washington Headquarters Services

NAICS

541810 - Advertising AgenciesView NAICS

Place of Performance

Washington, DC, 20301, USA

Set-Aside

NONE

Documents

(1)

Sources+Sought+Notice+_DoW+Strategic+Marketing+06June2026.docx

DOCX

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Timeline

PhaseSources Sought
Posted

Sources Sought

Response Deadline

Submission deadline

Response Deadline

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Organization & Contact Information

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AgencyDepartment Of Defense → Washington Headquarters Services
Contacts1 person available
OfficeWASHINGTON, DC, 203011000, USA
Organization / Agency
Department Of Defense → Washington Headquarters Services
Office AddressWASHINGTON, DC, 203011000, USA
Contacts
Leanne Condren

Full Description

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Brand Strategy and Identity System, Campaign Development and Execution, and Measurement, Analytics and Optimization 

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