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This Solicitation opportunity from Government of Canada was posted on May 28, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Marketing Agency of Record

Closed
INS2026-27-11International

Contract Overview

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Invest Nova Scotia is seeking a Marketing Agency of Record to provide a comprehensive range of integrated marketing services, including strategic planning, brand and jurisdictional marketing, creative development, media planning and buying, and digital marketing focused on lead generation. The selected agency will serve as a strategic partner, delivering evidence-based, high-impact campaigns aligned with Invest Nova Scotia’s business goals and target audiences, requiring a deep understanding of the province’s economic development landscape, key stakeholders, and competitive advantages. While the opportunity is open to proponents globally under the Canadian Free Trade Agreement, applicants must demonstrate proven familiarity with Nova Scotia’s unique context and objectives. The contract is expected to begin with a one-year term, with potential extensions for two additional one-year periods, and carries an anticipated monthly budget of approximately $60,000 covering account management, core agency services, and media spend, with possible additional funding as needed. Although the intent is to select a single agency of record, the contract does not guarantee exclusivity for all required services. All tender documents and updates must be accessed through the Nova Scotia Procurement Portal, and third-party platforms may be required for document review or response submission.

General Info

Invest Nova Scotia seeks a global marketing agency for one-year term with extensions, $60K/month budget, focused on lead generation and provincial economic development.

Agency

Government of Canada → Invest Nova ScotiaView Agency

NAICS

541810 - Advertising AgenciesView NAICS

Place of Performance

CAN

Set-Aside

NONE

Documents

(0)

No documents available

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Timeline

PhaseClosed
Posted

Solicitation

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyGovernment of Canada → Invest Nova Scotia
Contacts1 person available
OfficeN/A
Organization / Agency
Government of Canada → Invest Nova Scotia
View Agency Profile
Office AddressN/A
Contacts
Jennifer DunbarContracting Authority

Full Description

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Invest Nova Scotia is seeking to engage a Marketing Agency of Record (AoR) to deliver an integrated suite of marketing services, including strategic planning, brand and jurisdictional marketing, creative development, media planning and buying, and digital marketing with an emphasis on lead generation. The successful proponent will act as a strategic partner in delivering evidence-based, high-impact campaigns that support Invest Nova Scotia’s business objectives and priority audiences. In accordance with the Canadian Free Trade Agreement (CFTA) and other applicable trade agreements, this RFP is open to proponents from any geographic location. However, the successful proponent must demonstrate a deep understanding of Invest Nova Scotia’s mandate, our partners and other key parties, the province’s competitive advantages, and the broader economic development environment in which we operate. While our intent is to source a single AoR through this RFP, proponents should note that they may not be the exclusive provider of all required services during the contract term. The anticipated budget is approximately $60,000 per month for account management, core agency services, and media spend with the potential for additional expenditure. The initial contract term will be for a period of one (1) year, with options to extend for two (2) additional one (1)-year renewal terms. Cost of acquiring documents: Not Applicable Terms of payment for acquiring documents: Not Applicable Tender notices on CanadaBuys published for Nova Scotia Public Sector Entities may not reflect amendments. For tender documents and up-to-date addenda, refer to the Nova Scotia Procurement Portal: https://procurement-portal.novascotia.ca/tenders/INS2026-27-11 For additional detail on contract duration, refer to the tender documents. Note that in some cases, third-party hosting platform registration and/or fees may be required to review related documents, or to submit tender responses.