Marketing and Outreach Coordination

The contract titled Marketing and Outreach Coordination seeks a subcontractor to develop and execute a comprehensive pre- and post-event marketing campaign designed to promote Florida agriculture through digital platforms, media engagement, and targeted stakeholder communications. The initiative aims to raise awareness and support for Florida’s agricultural sector by crafting strategically aligned messaging and leveraging multiple channels to reach broad and specific audiences. All campaign activities must be coordinated to align with the objectives of the Florida Department of Agriculture and Consumer Services, ensuring consistent branding and effective dissemination of key messages around agricultural achievements and initiatives. The solicitation is open for proposals with a response deadline of August 11, 2026, and is classified under NAICS code 541810, indicating it pertains to advertising and related services. It is structured as a subcontract, meaning the winning vendor will be working in support of a primary contractor or program managed by the agency. The place of performance and specific city or state details are not provided, but the agency responsible for oversight is based in Florida. The opportunity is posted on the Florida vendor marketplace portal and requires bidders to be prepared to deliver creative, measurable, and timely marketing deliverables that drive public engagement and strengthen the visibility of Florida agriculture.