Marketing and Promotion Strategy Development

The contract seeks the development of a bilingual marketing and promotion strategy to showcase available commercial spaces in Montreal, Quebec, through an integrated mix of digital campaigns, media outreach, physical signage, and live event activations. The work must be executed in both official languages to effectively reach diverse audiences across the region, with all materials and messaging tailored to reflect the cultural and linguistic context of Montreal and surrounding areas. The effort is aimed at increasing visibility and occupancy of commercial properties under the purview of the Old Port of Montreal Corporation Inc., a government entity operating under the Government of Canada. The contract falls under NAICS code 541810 for advertising and related services and is classified as a subcontract with a response deadline of June 16, 2026. Performance is required exclusively in Montreal, Quebec, excluding the National Capital Region, and the work must be delivered within the specified timeframe to align with ongoing development and leasing initiatives. All deliverables, including campaign assets, media plans, and event coordination, are expected to be professionally executed with measurable outcomes to ensure maximum impact and return on investment for the client.