PDMP Communications Development

The Maryland Department of Health, Office of Population Health Improvement, is seeking a certified small business to develop evidence-based, clinically relevant creative assets for the Prescription Drug Monitoring Program. Funded by the federal Overdose Data to Action grant, the project involves creating and updating print and digital educational materials, training videos, and social media and website content to improve prescribing practices and prevent opioid-related morbidity and mortality. The contract is a firm fixed-price award limited to businesses certified by the Governor’s Office of Small, Minority & Women Business Affairs. The period of performance begins upon award and concludes on February 28, 2027, with final draft deliverables due by January 15, 2027. Eligible vendors must possess at least three years of experience in healthcare communications, provide two examples of prior state agency campaigns, and submit two current letters of reference. Proposals must be submitted via eMaryland Marketplace Advantage by November 12, 2026, as two separate volumes: a technical proposal limited to ten pages and a detailed financial proposal. Award selection is based on the most advantageous offer, with a weighted analysis that prioritizes technical factors over financial considerations. All final assets must comply with Section 508 digital accessibility standards and adhere to state branding guidelines.