Marketing Services
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Transport for Wales has established a Marketing Services Multi Lot Framework to develop and maintain an accessible, bilingual, and multimodal brand. This procurement is divided into four specialized lots: Digital and Performance Marketing, Marketing Effectiveness and Evaluation, Creative and Advertising Campaigns, and Events, Experiential and Brand Activation. The framework is designed to support the organization during a pivotal stage of its development by utilizing expert marketing delivery across these distinct areas. The contract award notice was published on October 22, 2026, with an estimated performance period running from November 2026 through November 2030. Successful suppliers appointed to the framework include Liberty Marketing Ltd, Spindogs Ltd, Ebiquity Associates Limited, Four Agency Worldwide Limited, Golley Slater Group Limited, and Group 7 Events Limited. This strategic arrangement ensures that Transport for Wales has access to a diverse range of specialist agencies to execute its comprehensive marketing and branding objectives.
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