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Media Buying and Optimization Services

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International

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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This subcontract for Media Buying and Optimization Services supports prime contractors on projects for Yorkshire Water Services Limited. The scope of work involves the development of comprehensive media strategies, the purchasing of advertising space across multiple channels, and the continuous optimization of spend to maximize reach and impact. To achieve these goals, the provider will utilize various media buying platforms and advanced ad-tech stacks. A critical requirement of the contract is the maintenance of high transparency regarding all investment decisions. The selected provider is responsible for delivering detailed media plans, placement schedules, and investment transparency reports to ensure accountability and performance tracking. The contract is categorized under NAICS code 541810 and was posted on October 22, 2026.

General Info

Subcontract for media buying and optimization services supporting Yorkshire Water Services Limited projects.

Agency

Yorkshire Water Services Limited

NAICS

541810 - Advertising Agencies

Place of Performance

GBR

Set-Aside

NONE

Documents

This scope was carved out of CM3601.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

CM3601 Marketing Services

AI Contract Breakdown

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Timeline

PostedOct 22

subcontract

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Organization & Contact Information

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AgencyYorkshire Water Services Limited

ContactsNo contacts available

OfficeN/A

Organization / AgencyYorkshire Water Services Limited

Office AddressN/A

ContactsNo contact information available

Full Description

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Performs media strategy, planning, purchasing, and performance optimization for prime contractors on Yorkshire Water Services Limited projects. Develops media strategies, buys space across various channels, and optimizes spend for reach and impact using media buying platforms and ad-tech stacks. Requires high transparency in investment decisions. Delivers media plans, placement schedules, and investment transparency reports.

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