Marketing Survey Firm For Customer Service

The contract for the "Marketing Survey Firm For Customer Service" issued by the City of College Park seeks a qualified firm with at least five years of experience in professional marketing surveying to conduct a comprehensive customer service assessment. The project aims to gather actionable insights to improve customer satisfaction and business performance through activities such as community engagement, sentiment analysis, and experience measurement. The selected provider must meet specific insurance requirements, including general liability, auto, professional liability, and workers’ compensation, and demonstrate good standing and authority to operate in Georgia. The procurement process emphasizes broad City rights to reject or cancel proposals at any time, with no scheduled pre-proposal conference, and proposals are to be submitted as a lump sum by July 31, 2025. The contractual framework incorporates detailed insurance provisions, corporate registration evidence, and the City’s discretionary rights but does not reference federal FAR clauses, standard federal contract clauses, or specific evaluation weights. There are no explicit references to packaging, marking, shipping, or inspection procedures; the scope of work and related deliverables focus solely on survey analysis, reporting, and strategic recommendations. Proposal submissions must be complete, responsive, and delivered by the specified deadline, with the City reserving the right to reject any or all quotations without liability. The contract emphasizes a fixed-price approach with no detailed line-item pricing or additional referenced exhibits beyond the scope of work, and the administrative contacts and address are clearly specified for correspondence.