Media Buy Services

The Port of Houston Authority is seeking a qualified firm to provide digital and traditional advertising media buying services to support its corporate branding and communication efforts across local, regional, and national markets. The scope of work encompasses a wide range of media channels, including radio, television, OTT, paid search, display, mobile, paid social, outdoor billboards, and print trade publications. The selected service provider will be responsible for media planning, booking, trafficking, and providing detailed performance reporting via secure file transfer protocols. The contract is structured with an initial two-year term and includes a one-year renewal option. Proposals must be submitted through the Workday Strategic Sourcing portal by September 23, 2026, at 11:00 a.m. Evaluation is based on the firm's reputation, qualifications, project approach, and the long-term cost to the authority. Pricing must be submitted as a fixed percentage of media spend based on an assumed annual expenditure of 350,000 dollars. Key requirements for respondents include the submission of a conflict of interest questionnaire, a Small Business Enterprise participation statement of intent, and a project-specific quality assurance plan. Payments are processed on a not-to-exceed basis, with approved invoices paid within 45 days of receipt.