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This Government Contract opportunity from Utah was posted on June 18, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Multimedia Marketing and Distribution Strategy

Closed
State & Local

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The contract seeks a subcontractor to develop and execute a comprehensive digital marketing strategy aimed at distributing a firearm safety public service announcement across social media platforms, YouTube, and school networks. The initiative requires the vendor to design targeted campaigns tailored to each platform’s audience, ensuring broad yet effective reach while maintaining messaging consistency and cultural relevance. Strategic placement, timing, and content adaptation are critical to maximize engagement and awareness among diverse demographics, particularly youth andeducational communities. Performance tracking is a core requirement, with the subcontractor responsible for implementing measurable metrics and reporting tools to evaluate campaign success. Success will be judged by reach, view rates, engagement levels, and other key performance indicators tied to awareness and behavioral impact. The opportunity is classified under NAICS code 541840 for advertising and related services and is posted under Utah’s procurement portal with a response deadline of June 26, 2026. There is no set-aside designation, and the project is open to any qualified bidder capable of delivering scalable, data-driven digital marketing solutions with demonstrated experience in educational outreach and public safety communication.

General Info

Develop digital marketing campaign for firearm safety PSA across social media, YouTube, and schools with performance tracking.

Agency

NAICS

541840 - Media RepresentativesView NAICS

Place of Performance

UT, USA

Set-Aside

NONE

Documents

This scope was carved out of MAY132195.

The full solicitation package (6 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

SLCo E-RFP MAY132195 Firearm Safety Youth Public Service Announcement (PSA) & Marketing

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Timeline

PhaseClosed
Posted

subcontract

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyUtah
ContactsNo contacts available
OfficeN/A
Organization / Agency
Utah
View Agency Profile
Office AddressN/A
ContactsNo contact information available

Full Description

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Develop and execute a digital marketing strategy to distribute the firearm safety PSA across social media, YouTube, and school networks with performance tracking.

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