This Sources Sought opportunity from Department Of Defense was posted on August 31, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

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NNSY NFL TARGETED CONNECTED TV STREAMING ADVERTISING

Closed

N4215826_NNSY_NFL_CTV_SourcesSoughtFederal

Submission Closed09/03/2026, 09:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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NAICS: 541810

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in 24 days

AI Contract Overview

The Norfolk Naval Shipyard is conducting a Sources Sought for market research to identify capable vendors for a targeted Connected TV streaming advertising campaign. The objective is to increase brand awareness and drive candidates to career portals through non-skippable 15 and 30 second commercial spots during the 2026 NFL season. The campaign is scheduled to run for 17 weeks from September 9, 2026, through January 10, 2027, with a final reporting completion date estimated for January 31, 2027. Services must be delivered via authenticated streaming platforms such as ESPN, ABC, Sling TV, Spectrum, FOX, CBS, Fubo, DirecTV Stream, and Roku, with a requirement that at least 80 percent of delivery occurs during live games. Interested vendors must provide their company details, CAGE code, and socioeconomic status, along with a capabilities statement demonstrating the ability to perform 100 percent of the requirements and a rough order of magnitude for pricing. The contractor will be required to provide detailed performance metrics, including daily impression delivery, daypart breakdowns, reach and frequency metrics, and geographic distribution heat maps by zip code and DMA. This notice is for planning purposes only and is not a request for proposal; responses must be submitted as a PDF to the designated points of contact by September 3 at 5 PM EST. The anticipated NAICS code for this effort is 541810 and the Product Service Code is R701.

General Info

Norfolk Naval Shipyard seeks vendors for 2026 NFL connected TV recruitment advertising.

Agency

Department Of Defense → Norfolk Naval Shipyard Gf

NAICS

541810 - Advertising Agencies

Place of Performance

Portsmouth, VA, 23709, USA

Set-Aside

NONE

Documents

C1102PE NFL Targeted CTV Streaming Advertising SOW

sow

High

AI Contract Breakdown

Uniform Contract Format

Timeline

PhaseClosed

PostedAug 31

Sources Sought

Response DeadlineSep 3

Deadline has passed

Submission Closed

09/03/2026, 09:00:00 PM UTC

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Organization & Contact Information

AgencyDepartment Of Defense → Norfolk Naval Shipyard Gf

Contacts2 people available

OfficePORTSMOUTH, VA, 23709-1001, USA

Organization / AgencyDepartment Of Defense → Norfolk Naval Shipyard Gf

Office AddressPORTSMOUTH, VA, 23709-1001, USA

Contacts

Devin Edwards

contact@example.gov

Denise J Swain

contact@example.gov

Full Description

THIS IS A SOURCES SOUGHT. THIS IS NOT A REQUEST FOR PROPOSAL.

This announcement constitutes a Sources Sought (SS) for information and planning purposes. The Service Contract Division, C410, Norfolk, Norfolk Naval Shipyard (NNSY), Portsmouth, VA, 23709-5000 intends to issue a competitive contract and will utilize procedures for advertising as outlined in the attached Statement of Work (SOW).

This is not a solicitation announcement for proposals, and a contract will not be awarded from of this announcement. This notice is for informational and planning purposes only and is not to be construed as a commitment by the U.S. Government, nor will the U.S. Government pay for information solicited. The Government will not return any information submitted, nor will the Government compensate any company who responds to this Notice The purpose of this Sources Sought is to conduct market research to determine if responsible sources exist, to assist in determining if this effort can be competitive, and/or a total Small Business Set-Aside.

The anticipated North American Industry Classification System (NAICS) code is 541810 and Product or Service Code (PSC) is R701.

Interested vendors are required to provide the following:

Company name, address, telephone number, CAGE code, DUNS number, point of contact (name, phone# and e-mail). If your company is a small business, please identify the socioeconomic status.
Explanation of the company's ability to perform 100% of the efforts required. This statement shall not reiterate or duplicate the language set forth in this notice or language from the attached DRAFT SOW. Your CAPABILITIES STATEMENT shall demonstrate your company’s ability to perform these critical tasks in their entirety.
Provide a Rough Order of Magnitude.

Interested sources should send requested information in a single Adobe Acrobat (.pdf) email attachment to devin.m.edwards4.civ@us.navy.mil no later than 3 September at 5PM EST with a copy to Denise Swain, Contracting Officer, at denise.j.swain.civ@us.navy.mil.

NO HARD COPY OR FACSIMILE SUBMISSIONS SHALL BE ACCEPTED. Requests for a solicitation package will not be honored, nor will technical point-of-contact information be provided.

By submitting information, the vendor is self-certifying that neither the requestor nor the principal corporate officials and owners are currently suspended, debarred, or otherwise ineligible to receive contracts from any federal agency. Furthermore, prospective awardee must be registered in the System for Award Management (SAM) database prior to award, during performance, and through final payment. Contractors may obtain information on registration and annual confirmation requirements by calling 866-606-8220 or via the Internet at http://www.sam.gov.