This Government Contract opportunity from Department Of Defense was posted on June 16, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
OUTREACH NOTICE: USAFA Brand Analysis
Contract Overview
Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.
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The United States Air Force Academy is seeking elite commercial strategic communications and branding consultancies to deliver a comprehensive Brand Assessment and develop a phased Strategic Brand Roadmap aimed at positioning USAFA as the nation’s most desirable and prestigious service academy. This effort involves benchmarking the USAFA brand against gold standard institutions, direct peer service academies, and top-tier civilian STEM universities to identify actionable strategies for enhancing brand recognition, perception, and appeal to future leaders. The requirement is being pursued through the USAFA Rapid Acquisition Commercial Solutions Opening (CSO) Call 006 under contract FA7000-25-S-C001, and solutions must be submitted as briefs no longer than five pages. This notice is purely informational and does not constitute a solicitation—vendors must refer exclusively to the official CSO Call 006 posting for submission guidelines, performance work statement, and evaluation criteria. The deadline for submissions is June 18, 2026, at 10:00 a.m. MDT, with a maximum budget of $65,000 for the effort. All inquiries must be directed to the point of contact listed in the official solicitation, and responses must be submitted through the designated CSO portal.
General Info
Agency
NAICS
Place of Performance
USAF Academy, CO, 80840, USASet-Aside
Documents
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Timeline
Submission Closed
Organization & Contact Information
Full Description
Amendment 1 - CSO Link was updated to reflect the correct supsense of 18 Jun/10:00 a.m. MDT.
SPECIAL NOTICE / INFORMATIONAL OUTREACH: This notice is being published solely to alert industry to an active solicitation being conducted under a separate, specific acquisition vehicle.
The United States Air Force Academy (USAFA) is seeking innovative commercial solutions to conduct a comprehensive, multi-tiered Brand Assessment and to develop a phased Strategic Brand Roadmap.
USAFA’s objective is to establish its brand as the nation's most desirable, recognizable, and prestigious service academy, becoming the undisputed institution of choice for America's next generation of leaders. To achieve this, USAFA is actively soliciting "Solution Briefs" (maximum 5 pages) from elite commercial strategic communications and branding consultancies capable of benchmarking the USAFA brand against "Gold Standards," direct peer institutions, and aspirational elite civilian STEM universities.
SOLICITATION INSTRUCTIONS
DO NOT SUBMIT PROPOSALS OR SOLUTION BRIEFS IN RESPONSE TO THIS SPECIAL NOTICE.
The official solicitation for this requirement is being conducted under the USAFA Rapid Acquisition Commercial Solutions Opening (CSO) FA7000-25-S-C001, specifically Call 006.
All interested vendors MUST navigate to the official CSO Call 006 posting to review the full Performance Work Statement (PWS), submission instructions, and evaluation criteria.
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Link to Official Solicitation (CSO Call 006): https://sam.gov/workspace/contract/opp/e435253f8ef24fc6bb07688b2fe852f7/view
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CSO Call 006 Title: FA7000-25-S-C001 Call 006 - USAFA Brand Analysis
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Submission Deadline: 18 Jun 2026, 10:00 AM MDT
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Budget Limitation: The maximum budget for this effort is $65,000.
Questions regarding the requirement or the submission process must be directed to the personnel listed in the official CSO Call 006 document.
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