This Solicitation opportunity from Hawaii was posted on July 2, 2025. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
RFP 26-01 Hawaii Tourism Destination Brand Mktg Svcs China MMA
Contract Overview
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The Hawaii Department of Business, Economic Development & Tourism is seeking proposals from qualified contractors to deliver comprehensive brand marketing services targeting the Chinese market to promote tourism to the Hawaiian Islands. The contract, titled RFP 26-01 Hawaii Tourism Destination Brand Marketing Services China MMA, was posted on July 2, 2025, with a submission deadline of August 8, 2025. The project has a budget range between 5 million and 15 million dollars, reflecting its scope and significance. The selected contractor will be responsible for developing and executing strategic marketing initiatives aimed at increasing Chinese visitors to Hawaii, leveraging a full spectrum of branding and promotional activities. Interested parties are encouraged to review the detailed solicitation through the Hawaii e-Procurement portal and contact Tracey Fermahin via email or phone for further information. The contract emphasizes a comprehensive approach to brand marketing, requiring expertise in international tourism promotion, cultural engagement, and strategic communications tailored to the Chinese market. The initiative aligns with Hawaii’s broader efforts to enhance tourism growth and economic development through targeted, culturally relevant marketing campaigns.
General Info
Place of Performance
HI, USASet-Aside
Timeline
Submission Closed
Organization & Contact Information
Full Description
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