Transit Advertising Design & Creative Services

The contract entails the development of visual advertising content, branding materials, and digital assets for a five-month transit advertising campaign to be displayed across 12 CDTA buses operating in the Albany-Schenectady-Troy region. The work involves creating compelling, culturally relevant designs tailored for mobile public transit environments, ensuring high visibility and brand impact throughout the campaign period. All deliverables must align with the client’s visual identity and messaging objectives, and are expected to support both aesthetic appeal and clear communication of the advertised content. The solicitation is classified as a subcontract under NAICS code 541810, indicating it falls within advertising and related services, and is posted by the Department of Defense through its W7NR Uspfo Activity Nyang 109 office. The place of performance is centered in Schenectady, though the campaign’s reach extends across the broader Tri-County area. The response deadline is set for July 5, 2026, with no specific set-aside type designated, leaving eligibility open to qualified subcontractors regardless of business size or certification status. The contract does not provide a point of contact, and the place of performance address lacks precise geographic details beyond the city name.