U--Hosting, maintenance, and upgrades for the Sesame Workshop Military Families Readiness to Transition product portfolio.

The U.S. Army Medical Research Acquisition Activity (USAMRAA) intends to issue a sole source contract to Sesame Workshop, 1 Lincoln Plaza 4th FL, Ney York, NY 10023-7180 for the creation of interactive wellness mobile applications related to reintegration, a promotional campaign for the Military Families Readiness to Transition program product portfolio, the sustainment of the existing mobile applications and website, and the implementation of an outcome report for some of the mobile applications within the product portfolio. The sole source authority is FAR 6.302-1. The Military Families Readiness to Transition program provides for the development, maintenance, upgrade, and promotion of wellness tools for preschoolers (ages 2-5) of military parents/caregivers or loved ones. This program is specifically designed to enable military preschoolers to develop coping skills to handle the unique psychological challenges of living a military life full of transitions such as deployment, reintegration, and moving. The Military Families Readiness to Transition program builds on the highly successful and impactful Sesame Workshop Talk, listen, Connect and Military Family Near and Far military family initiative began in 2006. Sesame Workshop holds all rights, title, and interest (including copyright) to The Electric Company and Sesame Workshop concepts, characters, and themes. This notice is not a request for competitive offers/quotes/proposals. Any firm that believes it can provide the stated capability must submit a written notification with supporting evidence in sufficient detail to demonstrate the firm's ability to provide the stated capability. Information can be sent to the Contract Specialist at USAMRAA, Jeremy McMurry, at contact@example.gov by 30 May 2014, 5:00 PM EST in order to be considered. Information received will be considered solely for the purpose of making a determination to either seek competition for the requirement or to award a sole source contract. The NAICS code is 512110. Responses received will be evaluated; however, a determination by the Government not to compete the proposed procurement based upon response to this notice is solely within the discretion of the Government. If no responses are received, USAMRAA will proceed with award of a sole source contract to Sesame Workshop. No telephonic inquiries or responses will be accepted. Contractors must be registered with the System for Award Management (SAM), which can be accessed at https://www.sam.gov/portal/public/SAM/, at time of award and throughout the term of the contract.