This Solicitation opportunity from Utah was posted on June 30, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

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UDOT RFP- Zero Fatalities PR Media Management

Closed

UDOT260313MHState & Local

Submission Closed07/28/2026, 08:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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AI Contract Overview

The Zero Fatalities Program, led by UDOT, is a comprehensive initiative aimed at eliminating all crashes, injuries, and fatalities on Utah’s transportation system by fostering a shared responsibility among engineers, planners, policymakers, and all road users including drivers, pedestrians, and cyclists. Central to the program are three core values rooted in the sanctity of human life, guiding every policy, educational effort, and enforcement action. The success of the program hinges on transforming public behavior through targeted education that shifts cultural attitudes, increases awareness of risks, and builds practical skills for safe travel. This requires a coordinated effort to not only inform the public but also to change organizational cultures within institutions responsible for implementing and enforcing safety measures. The PR and Media team contracted under this initiative will partner with UDOT Communications, the Zero Fatalities Program team, and other stakeholders to design and execute a strategic communications campaign that drives behavior change among travelers. Their role includes developing compelling messaging to promote safe driving practices, serving as a key resource for media outreach throughout the year, and supporting outreach efforts led by the Zero Fatalities Program Outreach Manager and Communications Managers. The solicitation, titled UDOT RFP- Zero Fatalities PR Media Management with number UDOT260313MH, is open for responses until July 28, 2026, and is anticipated to result in a single contract award. All activities will be conducted statewide in Utah, with primary contact managed by Melina Huntsman at mhuntsman@utah.gov.

General Info

UDOT hires PR team to drive statewide behavior change through strategic media campaigns targeting zero fatalities.

Agency

UtahView Agency

NAICS

541820 - Public Relations AgenciesView NAICS

Place of Performance

UT, USA

Set-Aside

NONE

Documents

(8)

IRS Form W-9 Request for Taxpayer Identification Number and Certification (March 2024)

PDF•form-w9

Solicitation UDOT260313MH Cost Proposal Form

DOCX•cost-proposal

FI 170 Vendor/Customer Creation and IRS W-9 Form

PDF•vendor-form

Business Confidentiality Claim Form

DOC•other

Solicitation UDOT26-0313MH Proposal Evaluation Score Sheet

DOCX•rfp

State of Utah IT Terms and Conditions Attachment B

DOCX•terms-and-conditions

State of Utah Agency Standard Terms and Conditions for Goods and/or Services

DOCX•terms-and-conditions

RFP General Information - Zero Fatalities PR Media Management

DOCX•rfp

AI Contract Breakdown

Uniform Contract Format

Timeline

PhaseClosed

PostedJun 30

Solicitation

Response DeadlineJul 28

Deadline has passed

Submission Closed

07/28/2026, 08:00:00 PM UTC

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Organization & Contact Information

AgencyUtah

Contacts1 person available

OfficeUT, USA

Organization / Agency

Utah

View Agency Profile

Office AddressUT, USA

Contacts

Melina Huntsman

contact@example.gov

Full Description

The Zero Fatalities Program is integral to supporting UDOT’s strategic goal of eliminating crashes, injuries, and fatalities. Achieving the absolute vision of Zero Fatalities requires focusing on both individual driver behavior, as well as the entire transportation ecosystem. Safety is a shared responsibility, encompassing system designers (engineers, planners, policymakers) and users (drivers, pedestrians, cyclists). The three core values of the Zero Fatalities Program, which focus on the value of human life and the collective duty to protect it, drive every policy, educational campaign, and enforcement action.
The communications campaign for the Zero Fatalities Program primarily focuses on providing education to the traveling public. Education plays a key role in fostering a supportive safety culture where behavior is improved at all levels. Effective education involves understanding and addressing the challenges and needs of all users, including improving the culture of the organizations that implement, enforce, and respond to safety. Effective safety education focuses on shifting culture and mindsets, fostering a sense of shared responsibility, rapidly raising risk awareness, and actively improving practical knowledge and skills necessary for safe behavior.
It is the responsibility of the Zero Fatalities PR and Media team to collaborate with the Zero Fatalities program team, UDOT Communications, and other partners, to strategize how to best reach out to the traveling public with behavior change messages that will increase safe driving behavior, and improve the safety of the transportation system. The Zero Fatalities PR and Media team will also serve as a resource for the Behavioral Safety Program and UDOT Communications Office, including the Zero Fatalities Program Outreach Manager and Communications Managers, to draw from for media outreach efforts throughout the year, as needed.
Contract Award: It is anticipated that this solicitation will result in a SINGLE CONTRACT Award.