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Brand Strategy & Architecture Consulting

Active
State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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This subcontract for Brand Strategy and Architecture Consulting supports prime contractors on brand identity projects for the Wake County Public School System. The selected provider will perform comprehensive brand audits and develop strategic frameworks, including current-state assessments, brand architecture recommendations, and the definition of governance and approval processes for various departments and programs. The scope of work involves utilizing market research frameworks and brand auditing tools to produce a final brand audit report, a strategy document, and specific architecture recommendations. This opportunity is associated with the Wake County Board of Education in North Carolina under NAICS code 541613, with a response deadline of September 30, 2026.

General Info

Brand strategy and architecture consulting for Wake County Public School System by September 2026.

Agency

North Carolina → Wake County Board of EducationView Agency

NAICS

541613 - Marketing Consulting ServicesView NAICS

Place of Performance

NC, USA

Set-Aside

NONE

Documents

This scope was carved out of 251-27-161.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

BRAND STANDARDS

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Organization & Contact Information

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AgencyNorth Carolina → Wake County Board of Education
ContactsNo contacts available
OfficeN/A
Organization / Agency
North Carolina → Wake County Board of Education
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Office AddressN/A
ContactsNo contact information available

Full Description

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Performs brand audits and develops strategic frameworks for prime contractors on Wake County Public School System (WCPSS) brand identity projects. Conducts current-state audits, develops brand architecture recommendations, and defines governance and approval processes for department and program branding. Utilizes brand auditing tools and market research frameworks. Delivers a brand audit report, strategy document, and architecture recommendations.

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