Charlotte Technical College Marketing Campaign

Charlotte County Public Schools is soliciting proposals for a comprehensive marketing campaign for Charlotte Technical College under solicitation number 2627-51MP, with responses due by May 29, 2026, at 2:00 p.m. Eastern Time. All submissions must be uploaded electronically through the BeaconBid.com portal, and vendors are required to register on the site to receive notifications and submit proposals; late submissions will not be accepted, and firms are advised to upload large files at least three hours prior to the deadline. The contract is expected to span two years with possible extensions of up to three additional 12-month periods and one 180-day extension, with work performed on-site across various Charlotte County locations including Charlotte Technical College and other district properties. Award will be made based on a best value trade-off approach, evaluating factors such as relevant experience, proposed strategy, creative capability, past performance, team qualifications, cost and value, and proximity to the college, without assigning explicit weights or ratings. The vendor must provide all labor, materials, and services necessary to execute the campaign in alignment with Exhibit B and other referenced documents, ensuring minimal disruption to school operations. The contract imposes strict compliance requirements, including adherence to Florida Statutes Chapter 119 regarding public records, Chapter 287.133, and Chapter 787.06 prohibiting human trafficking and coercion in labor. Offerors must submit multiple affidavits and certifications, including one confirming no involvement in human trafficking, one regarding affiliations with foreign countries of concern as defined by Rule 60A-1.20 F.A.C., and a certification of non-exclusion via SAM.gov, requiring a valid Unique Entity Identifier. Personnel must wear uniforms with company logos and district-issued ID badges, are strictly prohibited from interacting with students or using district resources, and must adhere to restricted work hours and designated access points. Workers’ compensation, general liability, and business auto insurance are mandated. Contractors assume full liability for damages, utility disruptions, and site restoration, and must log arrival and departure times. Invoices must reference the assigned purchase order and follow district instructions, though no specific payment system or accounting codes are provided. No formal contract type is stated, and no pricing estimates are disclosed, rendering the total contract value unknown. The evaluation is holistic, prioritizing overall proposal quality over cost alone, and all information submitted becomes public record under Florida law, with notices of intended award posted on BeaconBid.com.