Convention & Niche Market Specialist
Contract Overview
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AI Contract Overview
The Convention and Niche Market Specialist subcontract, managed by the Illinois Strategic Sourcing and Procurement agency, focuses on targeted marketing and outreach to attract conventions and niche tourism segments. The selected provider will execute B2B marketing strategies aimed at event planners and coordinate with convention bureaus utilizing CRM tools and industry databases. This role requires specific expertise in the MICE industry to effectively generate leads and deliver convention-specific marketing collateral for prime contractors on Illinois Office of Tourism projects. The contract is categorized under NAICS code 561920 and is based in Springfield, Illinois. Key deliverables include the production of lead generation reports and the implementation of strategic outreach to enhance the state's appeal to professional event organizers.
General Info
Place of Performance
Springfield, IL, 62704, USASet-Aside
Documents
This scope was carved out of B-47520.
The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.
26-420DCEO-STRTC-B-49886 | Emergency Extension Tourism Marketing and Creative Services
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