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This Solicitation opportunity from Ohio was posted on April 22, 2025. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Department of Commerce Marketing & Advertising Services RFP

Closed
SRC0000030130State & Local

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The Department of Commerce is seeking a versatile and experienced contractor to provide comprehensive marketing and advertising services throughout the year. The scope includes digital advertising creative development, photography, videography, Public Service Announcement scripting, graphic design, and strategic identification of effective digital and social media advertising techniques. The contractor will also support traditional media buys such as TV, radio, billboards, and event marketing, ensuring a broad and integrated approach to promoting the department’s initiatives. The selected firm must work closely with the Commerce communication team, adhering to branding guidelines and demonstrating flexibility to meet evolving needs. While partnerships with subcontractors are permitted, a primary lead contractor will oversee all strategic guidance, manage billing, and coordinate efforts, ensuring accountability and cohesive campaign management. Ownership of all campaign-related content developed for Ohio law or practice must be transferred to the Department of Commerce upon contract termination. The contract is valued between $500,000 and $5,000,000, reflecting the scope and ongoing nature of the services. The procurement process is open with a response deadline of May 6, 2025, and the contract aims to establish a long-term partnership capable of supporting diverse marketing needs across various media channels throughout the year. The initiative emphasizes strategic, high-quality creative work, and seamless collaboration to enhance the department’s outreach and visibility efforts.

General Info

Place of Performance

OH, USA

Set-Aside

NONE

Documents

2

Affirmation and Disclosure Form for Contractor Location and Data

PDF, High priority: read this firstaffirmation-disclosure-form
High

COM RFP Marketing Services 2025

PDF, High priority: read this firstrfp
High

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Timeline

PhaseClosed
Posted

Solicitation

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyOhio → COM100000 Administration COMTUSG
ContactsNo contacts available
OfficeN/A
Office AddressN/A
ContactsNo contact information available

Full Description

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Commerce is seeking a contractor with a proven track record for marketing and creative excellence and expertise in digital advertising concepts that increase awareness and drive action. These services may include photography, videography, Public Service Announcement scripting and development, digital advertising creative and copy development, including graphic design assistance. COM also is need of a group to pinpoint successful digital and social media advertising techniques, TV/radio/social media and billboard buys and event marketing support, and campaign development.This RFP is not to seek services to promote one specific campaign or initiative, but the intent is to secure a partner that is able to work with the Department through the year to provide services as needed. The selected contractor must utilize appropriate brand font and colors and work as an extension of the Commerce communication’s team. The contractor must be flexible and have the capacity to support the Department as various needs arise throughout the year. Agencies may partner with subcontractors to create a team that can deliver high-quality results; however, there must be one “lead” contractor that is primarily responsible for strategic guidance of thecampaign and management of all partners/subcontractors. All billing would need to be managed through the lead contractor. Sub-contractors are invited and encouraged to participate in meetings with COM based on their expertise.Agencies shall immediately transfer ownership and possession to COM all content that relates to Ohio law and/or practice developed for any marketing campaigns or outreach created or disseminated upon termination of any Awarded Contract.  

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