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Final Evaluation and Strategic Recommendations

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State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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This subcontract for the City University of New York focuses on providing post-campaign evaluations for prime contractors to assess performance against recruitment KPIs. The selected provider will analyze lead quality, enrollment impact, and return on marketing investment while conducting review meetings with college stakeholders. Expertise in higher education enrollment metrics is required to successfully execute these evaluations. The project culminates in the delivery of a final evaluation report and a strategic growth roadmap. Interested parties must respond by October 29, 2026, for this opportunity which falls under NAICS code 541611.

General Info

CUNY subcontract for post-campaign recruitment evaluations and strategic growth reports by October 2026.

Documents

This scope was carved out of LAG-06908272026.

The full solicitation package (3 documents), including the RFP, is on the prime solicitation, not on this scope.

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Digital Marketing Services

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Organization & Contact Information

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AgencyCity University of New York (CUNY)
ContactsNo contacts available
OfficeN/A
Office AddressN/A
ContactsNo contact information available

Full Description

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Performs post-campaign evaluations for prime contractors on City University of New York (CUNY) projects. Measures performance against recruitment KPIs, analyzing enrollment impact, lead quality, and return on marketing investment (ROMI). Conducts review meetings with college stakeholders. Requires expertise in higher education enrollment metrics. Delivers a final evaluation report and a strategic growth roadmap.

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