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Campaign Management and Execution

Active

State & Local

Response Deadline10/29/2026, 04:00:00 AM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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This subcontract for Campaign Management and Execution supports prime contractors on City University of New York projects by planning, launching, and optimizing multi-channel digital advertising. The scope of work includes managing search engine marketing, display, paid social, video, and programmatic advertising, with a specific requirement for expertise in programmatic ad buying. The selected provider will be responsible for delivering active advertising campaigns and maintaining a centralized marketing dashboard to provide real-time visibility into traffic, spend, and conversions. This opportunity falls under NAICS code 541810 and has a response deadline of October 29, 2026.

General Info

Subcontract for CUNY digital advertising and campaign management, deadline October 29, 2026.

Agency

City University of New York (CUNY)

NAICS

541810 - Advertising Agencies

Place of Performance

NY, USA

Set-Aside

NONE

Documents

This scope was carved out of LAG-06908272026.

The full solicitation package (3 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Digital Marketing Services

AI Contract Breakdown

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Timeline

PostedSep 24

subcontract

Response DeadlineOct 29

Submission deadline

Response Deadline

10/29/2026, 04:00:00 AM UTCin about 1 month

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Organization & Contact Information

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AgencyCity University of New York (CUNY)

ContactsNo contacts available

OfficeN/A

Organization / AgencyCity University of New York (CUNY)

Office AddressN/A

ContactsNo contact information available

Full Description

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Plans, launches, and optimizes multi-channel digital advertising campaigns for prime contractors on City University of New York (CUNY) projects. Manages SEM, display, paid social, video, and programmatic advertising. Develops and maintains a centralized marketing dashboard for real-time visibility into spend, traffic, and conversions. Requires expertise in programmatic ad buying. Delivers active ad campaigns and a performance dashboard.

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