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German-Language Digital Marketing Services

Active
State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

General Info

Documents

This scope was carved out of 26-6180.

The full solicitation package (3 documents), including the RFP, is on the prime solicitation, not on this scope.

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I LOVE NEW YORK Tourism Representation in Germany

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Organization & Contact Information

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AgencyNew York → NYS Department of Economic Development
ContactsNo contacts available
OfficeN/A
Office AddressN/A
ContactsNo contact information available

Full Description

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Executes web-based marketing campaigns for prime contractors on NYS Department of Economic Development tourism projects targeting German consumers. Implements web marketing strategies and tracks website visitation and visitor quality measures using web analytics tools. Requires proficiency in German language and local digital consumer behavior. Delivers web traffic reports, conversion metrics, and digital campaign performance data.

Similar Contracts

Same NAICS industry code

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Same awarding agency

NAICS: 561591
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I LOVE NEW YORK Tourism Representation in Germany
Solicitation # 26-6180
The New York State Department of Economic Development Division of Tourism is seeking a contractor to provide exclusive travel and tourism representation in the Germany marketplace for a period of up to five years, with an estimated start date of February 1, 2027. The selected contractor will be responsible for developing and implementing a creative marketing strategy encompassing trade, media, and consumer outreach. Key requirements include providing a business address and communication channels within Germany, managing databases of journalists and tour operators, and collaborating with New York City Tourism and Conventions. Deliverables include an annual marketing plan due 60 days before each fiscal year and ongoing performance reporting to demonstrate a clear return on investment. Proposals are due by November 13, 2026, and will be evaluated through a two-part technical and cost review process, with finalists potentially required to give oral presentations. The contract has an annual budget cap of 250,000 dollars, and payments are issued quarterly upon the submission of authenticated invoices and task lists. While the contract incorporates standard New York State clauses and requires strict confidentiality for the term plus twelve months, it is exempt from specific minority and women-owned business enterprise goals. Awardees must provide proof of workers compensation and disability insurance and adhere to equal employment opportunity policies.
Convention and Visitors Bureaus

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