License agreement with ESPN Productions, LLC, for the 2027 Super Bowl

The City of Santa Monica has entered into a license agreement with ESPN Productions, LLC to temporarily use the Santa Monica Pier Deck, portions of Santa Monica Beach, and adjacent parking lots as an interactive broadcast and event space for the 2027 Super Bowl. The authorization spans from January 18 through February 22, 2027, allowing ESPN to establish and operate a production facility and fan engagement zone in these public areas during the event period. This agreement facilitates the city’s role in supporting a major national sporting event while ensuring public access and safety are maintained during the setup, execution, and dismantling of the broadcast infrastructure. The contract is forecasted under the City of Santa Monica’s jurisdiction, with environmental and planning oversight managed by Rachel Kwok, the Environmental Planner, who serves as the primary point of contact. The location of performance is strictly confined to the specified coastal and pier areas within Santa Monica, California, with the zip code 90401. No set-aside provisions or NAICS codes are specified, indicating the agreement is not subject to small business or government contracting preferences. The listing was posted on June 3, 2026, and the initiative is part of broader preparations for the 2027 Super Bowl, aligning the city’s resources with ESPN’s production needs without involving federal agencies or external funding mechanisms.