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Media Performance Measurement and Evaluation

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International

Contract Overview

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The Media Performance Measurement and Evaluation subcontract with ATOC Limited focuses on the analysis and reporting of campaign effectiveness for prime contractors on rail projects. The scope of work involves monitoring performance, conducting formal measurements of reach and impact, and utilizing analytics platforms and attribution modeling software to provide detailed financial reconciliation of expenditures. The primary deliverables for this engagement include comprehensive performance reports and financial reconciliation statements. This contract falls under NAICS code 541613 and was posted on September 18, 2026.

General Info

ATOC Limited provides campaign performance analysis and financial reconciliation for rail project contractors.

Agency

ATOC LimitedView Agency

NAICS

541613 - Marketing Consulting ServicesView NAICS

Place of Performance

GBR

Set-Aside

NONE

Documents

This scope was carved out of ocds-h6vhtk-0775c5.

The full solicitation package (4 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Media Planning and Buying Services

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Timeline

Posted

subcontract

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Organization & Contact Information

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AgencyATOC Limited
ContactsNo contacts available
OfficeN/A
Organization / Agency
ATOC Limited
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Office AddressN/A
ContactsNo contact information available

Full Description

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Performs analysis and reporting of campaign effectiveness for prime contractors on ATOC Limited rail projects. Monitors performance, undertakes formal measurement of reach and impact, and provides financial reconciliation of expenditure using analytics platforms and attribution modeling software. Delivers performance reports and financial reconciliation statements.

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