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Product Commercialization, Branding & Marketing Strategy

Active

State & Local

Response Deadline08/10/2026, 06:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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ALCORN STATE UNIVERSITY is seeking a subcontractor to develop comprehensive branding, packaging, market positioning, and go-to-market strategies for food products created by students and community members with the goal of enabling their commercialization and revenue generation. The project requires a strategic approach to transforming student- and community-driven food innovations into viable consumer products, including the creation of compelling brand identities, culturally relevant packaging designs, and targeted marketing campaigns that align with market demands and regulatory standards. The work must be executed with a deep understanding of local and regional food markets, consumer behavior, and the unique challenges faced by emerging entrepreneurs in the food sector. The opportunity is classified under NAICS code 541820 for advertising and marketing services, with proposals due by August 10, 2026, and the contract will be managed through the Mississippi state procurement system with performance expected to align with the university’s mission of fostering innovation and economic development.

General Info

Develop branding, packaging, and go-to-market strategies for student and community food products to enable commercialization.

Agency

Mississippi → ALCORN STATE UNIVERSITYView Agency

NAICS

541820 - Public Relations AgenciesView NAICS

Place of Performance

MS, USA

Set-Aside

NONE

Documents

(0)

No documents available

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Timeline

PostedJul 17

subcontract

Response DeadlineAug 10

Submission deadline

Response Deadline

08/10/2026, 06:00:00 PM UTCin 23 days

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Organization & Contact Information

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AgencyMississippi → ALCORN STATE UNIVERSITY

ContactsNo contacts available

OfficeN/A

Organization / Agency

Mississippi → ALCORN STATE UNIVERSITY

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Office AddressN/A

ContactsNo contact information available

Full Description

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Develop branding, packaging, market positioning, and go-to-market strategies for student- and community-developed food products to support commercialization and revenue generation.

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