This Solicitation opportunity from Maryland was posted on July 1, 2024. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
RFP# 92134 - Radio Advertising
Contract Overview
Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.
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The University of Maryland Global Campus is seeking proposals from experienced firms to provide specialized radio advertising services aimed at promoting higher education opportunities to military-affiliated individuals and veterans. The contract encompasses both domestic and international radio channels, requiring the vendor to develop and recommend strategies for content optimization, testing, and ongoing management of radio placements. Vendors must demonstrate expertise in managing radio campaigns across various channels, tracking performance, and identifying new advertising opportunities to enhance outreach efforts. The solicitation emphasizes the importance of understanding the niche market and tailoring advertising efforts accordingly. Proposals must be submitted electronically via Bid Locker by July 23, 2024, with prior registration on the platform. Questions regarding the solicitation are to be directed to the designated contacts by July 12, 2024, and proposers are encouraged to confirm their intent to respond to be added to the proposers list. The contract size is estimated between $500,000 and $2,000,000, and the project falls under NAICS code 541850, which pertains to advertising agencies. The university will monitor eMMA for updates and additional correspondence related to this procurement process.
General Info
Place of Performance
MD, USASet-Aside
Timeline
Submission Closed
Organization & Contact Information
Full Description
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