This Government Contract opportunity from Department Of Defense was posted on May 5, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.
Strategic Communications and Marketing
Contract Overview
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The contract seeks to develop and implement an annual Strategic Communications and Marketing Plan aimed at promoting Transition Assistance Program (TAP) services to military personnel, with the goal of increasing both awareness and participation. The work involves crafting targeted outreach strategies, messaging, and promotional materials to effectively reach service members across various stages of transition, ensuring they understand and utilize the full range of available resources and support systems. The plan must be comprehensive, data-driven, and aligned with Department of Defense communication standards to maximize impact and engagement. This is a subcontract classified under NAICS code 541810 for Advertising and Related Services, with a set-aside designation as 8A, meaning it is competed among small disadvantaged businesses. The solicitation was posted on May 5, 2026, with a response deadline of May 20, 2026, at 6:00 PM. Performance is to be conducted at Fort Knox, Kentucky, 40121, under the oversight of the Department of Defense through W6QM Micc-ft Knox. The effort requires a clear understanding of military culture, transition timelines, and effective communication channels to ensure the marketing strategy resonates with the intended audience and leads to measurable increases in TAP utilization.
General Info
Agency
NAICS
Place of Performance
Fort Knox, KY, 40121, USASet-Aside
Documents
This scope was carved out of W9124D26RA041.
The full solicitation package (45 documents), including the RFP, is on the prime solicitation, not on this scope.
Army Transition Assistance Program Services
AI Contract Breakdown
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Timeline
Submission Closed
Organization & Contact Information
Full Description
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