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Ticketing Services

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2026-RFP-0382State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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The Rose Bowl Operating Company is soliciting proposals for a qualified firm to provide comprehensive ticketing services for events held at the Rose Bowl venue. The selected company will be responsible for managing ticket sales and services across five distinct phases, ranging from initial planning and selling to post-event activities. Key deliverables include year-round ticket management and the provision of ticket scanning at event entrances. While the service provider will collaborate closely with event producers, all decisions impacting the Rose Bowl Operating Company must receive prior approval from its management team. This solicitation, identified as 2026-RFP-0382, excludes specific events where the Rose Bowl Operating Company does not retain management rights, such as UCLA Football Games and the Tournament of Roses Rose Bowl Game. Interested parties must submit their responses by October 22, 2026. The contract allows for the mutual modification of services and reporting requirements over time to meet evolving event needs. Primary points of contact for this opportunity are the Chief Compliance Officer and the Chief Operations Officer based in Pasadena, California.

General Info

RFP for comprehensive ticketing services at Rose Bowl venue, due October 22, 2026.

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Timeline

1 update
PhaseSolicitation
Posted

Solicitation

Deadline changed

Response deadline changed from Oct 8, 2026 to Oct 22, 2026.

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Organization & Contact Information

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AgencyCalifornia → Rose Bowl
Contacts2 people available
OfficePasadena, CA, 91101, USA
Organization / AgencyCalifornia → Rose Bowl
Office AddressPasadena, CA, 91101, USA
Contacts
Nancy SilverChief Compliance Officer
Jenessa CastilloChief Operations Officer

Interested Companies (1)

JhaxIrvine, CA

Full Description

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The Rose Bowl Operating Company is seeking a qualified firm to provide a wide range of ticketing services for its ticketed events. On an on-going basis, Rose Bowl Operating Company (RBOC) contracts Ticketing Company (Company) to provide a wide range of Ticketing Services (Services) to the RBOC and Event Producer (Producer) for ticketed events held at the Rose Bowl (Venue) where RBOC has retained the right to manage ticket sales and services. These Services are usually divided into five phases during the event ticketing planning, selling period and post event period. The company also provides ticket scanning at the entrances to the event, and year-round ticket management for the Venue. In addition, the Services outlined below may be modified (some new services added, some reporting requirements changed and some services may no longer be needed, etc.) from time to time as mutually agreed to by the Parties. While Company is expected to meet and work with Producer to provide a good number of these Services, Company cannot make or commit to decisions or services that impact the RBOC without obtaining approval from the RBOC Management Team. Excluded from this Scope of Services are events where RBOC does not retain the right to manage ticket sales and services. Examples include UCLA Football Games, Rose Bowl Flea Market, the Tournament of Roses Rose Bowl Game and events on Brookside Golf Course.

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NAICS: 541310
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The Rose Bowl Operating Company (RBOC) and the City of Pasadena are seeking a qualified architectural firm to serve as a long-term Venue Architect for the Rose Bowl Stadium. This solicitation, number 2026-RFP-0531, aims to establish a successor agreement following the expiration of the current contract on December 31, 2026. The selected partner will provide comprehensive design, planning, and construction administration services for several capital improvement projects. Primary initiatives include the East/West Seating Improvement Project to ensure ADA compliance through reconfigured seating and the North Videoboard Expansion Project to replace existing boards with a single integrated structure. Both major projects target a construction start date of January 2, 2029, with design efforts beginning around January 2027. The procurement process utilizes a competitive selection method where awards are based on total average points across several factors, including relevant experience with active public assembly venues, key personnel qualifications, financial stability, and cost. Proposals must be submitted in two separate volumes—Technical and Price—via the City of Pasadena's eProcurement Portal by November 5, 2026. The selected firm must adhere to strict accessibility standards, including ADA and California Building Code, and follow the Secretary of the Interior’s Standards for Rehabilitation to preserve the stadium's historic landmark status. Key personnel are expected to be based in or near Los Angeles County to facilitate frequent site visits and coordination.
Architectural Services

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