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Audience Research and Performance Measurement

Active

State & Local

Response Deadline10/14/2026, 03:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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This subcontract, titled Audience Research and Performance Measurement, is issued by the Illinois Finance and Administration agency for the Illinois Department of Insurance. The selected provider will support prime contractors by performing data collection and analysis for specific campaigns, utilizing analytics software and survey tools to conduct audience research and segmentation analysis. The scope of work includes tracking key metrics for social media, advertising, and marketing activities, with a requirement to deliver monthly status reports and comprehensive performance metrics. This opportunity is categorized under NAICS code 541613 and has a response deadline of October 14, 2026.

General Info

Illinois Department of Insurance subcontract for audience research and performance measurement data analysis.

Agency

Illinois → FINADMIN446 - Finance & Administration

NAICS

541613 - Marketing Consulting Services

Place of Performance

Not specified

Set-Aside

NONE

Documents

This scope was carved out of 26-446DOI-FINAD-B-53410.

The full solicitation package (9 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

IFB - Mental Health Parity Public Information & Education Campaign

AI Contract Breakdown

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Timeline

PostedSep 15

subcontract

Response DeadlineOct 14

Submission deadline

Response Deadline

10/14/2026, 03:00:00 PM UTCin 1 day

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Organization & Contact Information

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AgencyIllinois → FINADMIN446 - Finance & Administration

ContactsNo contacts available

OfficeN/A

Organization / AgencyIllinois → FINADMIN446 - Finance & Administration

Office AddressN/A

ContactsNo contact information available

Full Description

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Performs data collection and analysis for prime contractors on Illinois Department of Insurance (IDOI) campaigns. Conducts audience research and segmentation analysis using analytics software and survey tools. Tracks metrics related to marketing, advertising, and social media activities. Delivers performance reports and monthly status reports with campaign metrics.

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