City of Mableton official Seal, logo and Brand identity System

The City of Mableton is seeking a qualified firm to lead the creation of its official seal, logo, and a comprehensive brand identity system, aiming to establish a clear and meaningful identity as one of Georgia's newest municipalities. This project involves a research-driven approach to develop an authentic and cohesive brand that embodies the community’s character and values, promotes civic pride, and ensures consistent visual communication across all City materials. The selected firm will be tasked with conducting thorough research, crafting a strategic brand framework, designing the visual elements, and producing formal brand guidelines. The initiative is positioned as a foundational effort to build the City's identity early in its development, with the City of Mableton ultimately taking charge of the brand’s implementation and ongoing internal use after project completion. The solicitation for this contract was posted on March 24, 2026, with a response deadline of May 26, 2026. Communication and coordination will be managed through the City’s designated contact, Purina Alexander, and the engagement is governed by the City of Mableton in Georgia. The work will be performed within the state, reflecting the City’s commitment to defining its presence and brand cohesively.