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Media Planning, Buying, and Placement

Active

State & Local

Response Deadline10/05/2026, 07:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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This subcontract for Media Planning, Buying, and Placement supports prime contractors on City of Montgomery projects by managing the end to end process of advertising procurement. The scope of work includes audience targeting, channel selection, media scheduling, and the negotiation of ad space, as well as the execution of trafficking, optimization, and the reconciliation of media expenditures. The selected provider must possess established relationships with local and regional media outlets and have access to professional media buying tools to deliver comprehensive media plans, placement confirmations, and expenditure reports. The opportunity is managed by the Procurement agency in Alabama under NAICS code 541810. It was posted on September 14, 2026, with a response deadline of October 5, 2026. Interested parties can find further details and submission guidelines through the provided OpenGov procurement portal.

General Info

Subcontract for media planning and buying services for City of Montgomery projects.

Agency

Alabama → ProcurementView Agency

NAICS

541810 - Advertising AgenciesView NAICS

Place of Performance

AL, USA

Set-Aside

NONE

Documents

This scope was carved out of 2026-RFP-069.

The full solicitation package (3 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

Strategic Marketing, Communications, Creative and Media Services

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Timeline

PostedSep 14

subcontract

Response DeadlineOct 5

Submission deadline

Response Deadline

10/05/2026, 07:00:00 PM UTCin 14 days

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Organization & Contact Information

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AgencyAlabama → Procurement

ContactsNo contacts available

OfficeN/A

Organization / Agency

Alabama → Procurement

View Agency Profile

Office AddressN/A

ContactsNo contact information available

Full Description

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Manages the purchase and placement of advertising for prime contractors on City of Montgomery projects. Performs audience targeting, channel selection, media scheduling, and negotiation of ad space. Executes trafficking, optimization, and reconciliation of media spends. Requires access to media buying tools and relationships with local/regional media outlets. Delivers media plans, placement confirmations, and expenditure reports.

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