This Solicitation opportunity from Department Of Defense was posted on October 3, 2022. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

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OPA Marketing & Advertising

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H9821022R0001Federal

Submission Closed10/13/2022, 02:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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NAICS: 541810

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Agency of Record for Strategic Brand and Marketing Services/Agence attitrée pour les services stratégiques de marque et de marketing

Solicitation # f11eaa5d-5d6e-4f8b-9f1e-f6d856e07fdb

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TECCA - Massachusetts Connections Academy (MassCA) Commonwealth of Massachusetts Virtual

POSTED

4 days ago

DEADLINE

in 24 days

General Info

Agency

Department Of Defense → Defense Human Resources Activity

Contract Value

$8,933,700.41

NAICS

541810 - Advertising Agencies

Place of Performance

VA, USA

Set-Aside

NONE

Awardee

MULLENLOWE US INC

Award Issued Date

03/01/2024, 12:00:00 AM UTC

Documents

Attachment+1+-+Sample+Task+1_Amendment+1.docx

Attachment+2+-+SampleTask+2.docx

Attachment+3+-+Past+Performance+Questionnaire.docx

Attachment+4-Pricing+Sheet_Amendment+1.xlsx

Attachment+5+-+First+Task+Order+Prcing+Sheet.xlsx

Attachment+6+-+First+Task+Order+PWS.docx

H9821022R0001+Amendment+0001_Final.pdf

H9821022R0001+Amendment+0002_Final.pdf

H9821022R0001.pdf

ResponseToQuestionsReceived-v5_20220926_Final.docx

AI Contract Breakdown

Uniform Contract Format

Contract not broken down yet

CLEATUS splits the solicitation into Uniform Contract Format (UCF) sections: scope, pricing, deliverables, and evaluation criteria.

Timeline

4 updates

PhaseClosed

PostedAug 24

Sources Sought

Type ChangedJul 27

Sources Sought → Presolicitation

Type ChangedAug 11

Presolicitation → Solicitation

Notice updatedSep 9

Response deadline changed from Sep 12, 2022 to Sep 26, 2022. The notice description changed.

Notice updatedSep 23

Response deadline changed from Sep 26, 2022 to Oct 13, 2022. The notice description changed.

Notice updatedSep 26

The notice description changed.

Notice updatedOct 3

The notice description changed. The point of contact changed.

Response DeadlineOct 13

Deadline has passed

Submission Closed

10/13/2022, 02:00:00 PM UTC

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Organization & Contact Information

AgencyDepartment Of Defense → Defense Human Resources Activity

Contacts2 people available

OfficeALEXANDRIA, VA, 223504000, USA

Organization / AgencyDepartment Of Defense → Defense Human Resources Activity

Office AddressALEXANDRIA, VA, 223504000, USA

Contacts

Constance R. Reedus

contact@example.gov

Melissa S. Tamayo

contact@example.gov

Full Description

*****Amendment 0002 is hereby issued to change the POC information for proposal submissions and to make a couple of clarifications.***** ****This amendment is going to post Amendment 0001 of Solicitation H9821022R0001 to include amended Attachment 1 - Sample Task 1 PWS, and amended Attachment 4 - Pricing Sheet, as well as the answers to all questions submitted.**** ***THE DUE DATE FOR PROPOSALS HAS BEEN EXTENDED TO 13 OCTOBER 2022. ANSWERS TO ALL QUESTIONS WILL BE POSTED SOON*** **THE GOVERNMENT IS CURRENTLY GOING THROUGH ANSWERING ALL QUESTIONS SUBMITTED AND ONCE POSTED WILL EXTEND THE DUE DATE FOR PROPOSALS.** The Defense Human Resources Activity Enterprise Operations Center (DEOC) Enterprise Acquisition Division (EAD), on behalf of the Defense Personnel Analytics Center's (DPAC) Office of People Analytics (OPA) through its Joint Advertising, Market Research and Studies (JAMRS) program is issuing this solicitation using full and open competition in accordance with FAR Subpart 6.1,using the procedures at FAR Part 12 and FAR Part 15. The contract will be a single award Firm-Fixed Price (FFP) Requirements Contract with a five year ordering period and a one-year option. This requirement is to perform full-service Integrated Marketing and Advertising services. These include advertising, direct marketing, leads and marketing database certification and management, integrated media negotiation and buying (to include national TV, nonlinear TV, digital, and social media), website development and maintenance, interactive (digital) marketing, public relations, and brand strategy/research. These services shall complement and support the highly specialized recruiting and retention efforts of the Military Services (i.e. Army, Marine Corps, Navy, Air Force, Space Force, Coast Guard, and their Active, Guard and Reserve components).