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This Government Contract opportunity from Department Of Defense was posted on August 31, 2026. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

NFL Connected TV (CTV) Media Placement

Closed
Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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NAICS: 541810
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AI Contract Overview

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This subcontract focuses on the procurement and management of live NFL Connected TV inventory to support recruitment projects for the Norfolk Naval Shipyard under the Department of Defense. The scope of work involves securing non-skippable 15 and 30 second advertisement spots through authenticated CTV streaming app ad exchanges and NFL-specific inventory rights. The contractor is responsible for managing approximately 27,777 spots per month, ensuring that over 80 percent of these placements occur during live game windows. The primary objective is to deliver an executed ad flight accompanied by verified impression metrics to track performance. This effort is categorized under NAICS code 541810 and is centered in Portsmouth, Virginia. The project is designed to leverage high-visibility sports media to enhance recruitment outreach for prime contractors.

General Info

Procurement of live NFL CTV ad inventory for Norfolk Naval Shipyard recruitment projects.

NAICS

541810 - Advertising Agencies

Place of Performance

Portsmouth, VA, 23709, USA

Set-Aside

NONE

Documents

This scope was carved out of N4215826_NNSY_NFL_CTV_SourcesSought.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

NNSY NFL TARGETED CONNECTED TV STREAMING ADVERTISING

AI Contract Breakdown

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Timeline

PhaseClosed
Posted

subcontract

Response Deadline

Deadline has passed

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Defense → Norfolk Naval Shipyard Gf
ContactsNo contacts available
OfficeN/A
Office AddressN/A
ContactsNo contact information available

Full Description

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Procures and manages the placement of live NFL CTV inventory for prime contractors on Norfolk Naval Shipyard recruitment projects. Secures :15 and :30 second non-skippable ad spots, managing approximately 27,777 spots per month with 80%+ delivery during live game windows. Utilizes authenticated CTV streaming app ad exchanges and NFL-specific inventory rights. Delivers the executed ad flight and verified impression metrics.

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