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Advertising, Recruiting, Delaware State University, for Delaware Army National Guard

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W912L526QL028Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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The contract enables out-of-home advertising efforts by the Delaware Army National Guard to support recruiting and retention initiatives at Delaware State University during the 2026-2027 academic year. Advertising will be displayed at both academic and athletic venues on campus, as well as through digital media platforms associated with DSU athletics, targeting students, attendees, families, and visitors. The effort is conducted as a noncompetitive action, with Delaware State University managing all services internally. The solicitation number is W912L526QL028, posted on July 1, 2026, with responses due by July 16, 2026. It falls under NAICS code 541850 for advertising services and is administered by the Department of Defense through the U.S. Army Finance and Accounting Office, based in New Castle, Delaware. Performance will occur in Dover, Delaware, and primary contact is Joseph Scarpa with Amy Kline as secondary liaison.

General Info

Delaware Army National Guard seeks out-of-home digital advertising at Delaware State University for 2026-2027 recruitment.

Agency

Department Of Defense → W7M0 Uspfo Activity De ArngView Agency

NAICS

541850 - Indoor and Outdoor Display AdvertisingView NAICS

Place of Performance

Dover, DE, 19901, USA

Set-Aside

NONE

Documents

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No documents available

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Timeline

PhasePresolicitation
Posted

Presolicitation

Response Deadline

Submission deadline

Response Deadline

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Organization & Contact Information

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AgencyDepartment Of Defense → W7M0 Uspfo Activity De Arng
Contacts2 people available
OfficeNEW CASTLE, DE, 19720-1615, USA
Organization / Agency
Department Of Defense → W7M0 Uspfo Activity De Arng
View Agency Profile
Office AddressNEW CASTLE, DE, 19720-1615, USA

Full Description

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Out of home advertising for Delaware Army National Guard recruiting and retention purposes at Delaware State University (DSU) academic and athletic venues. This recruiting advertising for Academic Year 2026-2027 targets participants, students, friends, and families attending or visiting Delaware State University or visiting DSU athletics digital media platforms. This is a noncompetitive contract action. Delaware State University handles these services in-house.

Similar Contracts

NAICS: 541850
New
Federal
Advertising, Recruiting, University of Delaware, for Delaware Army National GuardThe contract secures out-of-home advertising services for the Delaware Army National Guard to support recruiting and retention efforts during the 2026-2027 academic year at University of Delaware athletic venues and associated digital platforms. The advertising will target participants, students, friends, and families attending events at UD’s flagship athletic facilities or engaging with its digital media content, leveraging high-traffic physical and online spaces to maximize visibility among key demographics. This is a noncompetitive action awarded to IMG College LLC, which, following its merger with Learfield College LLC, holds the exclusive multimedia advertising and marketing rights for University of Delaware Athletics through the 2027-2028 academic year, ensuring seamless integration of National Guard messaging within existing athletic media channels. The solicitation, identified as W912L526QL027, was posted on July 1, 2026, with responses due by July 16, 2026, under NAICS code 541850 for advertising services. No set-aside provisions apply, and the contracting activity falls under the Department of Defense, specifically the U.S. Army Fort Detrick Contracting Office based in New Castle, Delaware. Performance will occur in Newark, Delaware, at UD athletic locations and digital platforms. Primary point of contact is Joseph Scarpa, with secondary support from Amy Kline, both from the Army National Guard’s recruiting command. The contract leverages established media partnerships to efficiently reach prospective recruits without requiring a new competitive procurement process.
W7M0 Uspfo Activity De Arng

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3 days ago

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in 12 days
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