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AOI I: Market Research / Creative Development

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Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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The SOF RACER contract, managed by SOF AT&L under the US Special Operations Command, focuses on Area of Interest I: Market Research and Creative Development. The primary objective is to secure innovative methods and capabilities for market research to evaluate foreign and domestic commercial, academic, and government abilities in meeting SOF technology and capability interests. This effort supports USSOCOM's strategic goals by identifying new ways to understand the current state of technology relative to future operating environments and mission sets. In addition to research, the contract seeks creative products to enhance newcomer onboarding, storytelling, and leadership engagement. These deliverables are expected to include videos, computer graphics, storyboards, visual art, and other innovative media or services designed to improve decision-making within the dynamic SOF environment. This forecast indicates a need for a blend of strategic intelligence gathering and high-impact visual communication tools.

General Info

SOF RACER contract focuses on market research and creative media for USSOCOM strategic goals.

Agency

US Special Operations Command (ussocom) → SOF AT&LView Agency

NAICS

541910 - Marketing Research and Public Opinion PollingView NAICS

Place of Performance

Not specified

Set-Aside

NONE

Documents

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No documents available

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Organization & Contact Information

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AgencyUS Special Operations Command (ussocom) → SOF AT&L
ContactsNo contacts available
OfficeN/A
Organization / Agency
US Special Operations Command (ussocom) → SOF AT&L
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Office AddressN/A
ContactsNo contact information available

Full Description

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SOF RACER: As USSOCOM S&T addresses the USSOCOM Future Operating Environments, missions sets, and Capabilities and Planning Guidance, in addition to other strategic documents and partner collaboration products, obtaining innovative methods and new capabilities for market research is critical to understand the state of foreign and domestic commercial, academic and government ability to meet SOF concept, capability, and technology interest areas. Additionally, creative products are required to facilitate newcomer onboarding, storytelling, leadership engagement, and better-informed decision-making in the dynamic SOF environment. It is anticipated that these will come in the form of videos, computer graphics, storyboards, visual art and other media, or other new innovative commercial methods, technologies, or services.

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