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Media and Social Media Monitoring & Analysis

Active
International

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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This subcontract for the Privy Council Office of the Government of Canada involves providing comprehensive media and social media monitoring and analysis services. The selected provider will perform continuous 24/7/365 surveillance of national, regional, local, and specialized media sources, covering print, broadcast, digital, and social platforms. The scope of work includes conducting real-time qualitative and quantitative analysis to determine audience reach and sentiment categorization through the use of specialized social listening tools and sentiment analysis software. The contractor is responsible for delivering a suite of analytical products, including daily monitoring reports, sentiment analysis, and trend reports. This opportunity is categorized under NAICS code 541820 and is performed within Canada. Interested parties must respond by November 30, 2026.

General Info

Place of Performance

Canada, CAN

Set-Aside

NONE

Documents

This scope was carved out of 20261586.

The full solicitation package (4 documents), including the RFP, is on the prime solicitation, not on this scope.

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Media Monitoring and Analysis Services

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Organization & Contact Information

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AgencyGovernment of Canada → Privy Council Office
ContactsNo contacts available
OfficeN/A
Office AddressN/A
ContactsNo contact information available

Full Description

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Performs continuous 24/7/365 monitoring of national, regional, local, and specialized media sources for prime contractors on Government of Canada media monitoring projects. Conducts real-time monitoring of print, broadcast, digital, and social media, including qualitative and quantitative analysis of audience reach and sentiment categorization. Utilizes sentiment analysis software and social listening tools. Delivers daily monitoring reports, sentiment analysis products, and trend reports.

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The Privy Council Office of the Government of Canada is soliciting proposals for comprehensive media and social media monitoring, reporting, and analytical services. The objective is to provide the government with 24/7/365 real-time awareness of emerging issues, breaking news, and public sentiment across print, broadcast, digital, regional, local, cultural, and social media sources. Key deliverables include sentiment analysis, transcripts, media content retrieval, and access to an AI agent for research and summaries. The contract requires a high level of responsiveness, with ad hoc requests for clips, recordings, and reports generally requiring fulfillment within three hours of receipt. This solicitation is open exclusively to Canadian suppliers, with the period of performance running from January 1, 2027, to December 31, 2028. All services must be performed at the contractor's site within Canada, and deliverables must be submitted electronically. The award will be based on the lowest evaluated price among offers that meet all mandatory technical criteria specified in the solicitation. Proposals must be submitted by November 30, 2026, and must include a technical offer, a financial offer, and the required submission and declaration forms. The contract includes standard requirements for insurance, compliance with ethics codes for the public service, and adherence to the Ineligibility and Suspension Policy.
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