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Media Planning and Buying

Active

State & Local

Response Deadline11/13/2026, 09:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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This subcontract for Media Planning and Buying supports Massachusetts EOPSS traffic safety projects by managing the strategic placement and purchase of advertising space. The selected provider will develop paid media strategies and execute purchases across television, radio, digital, and out-of-home platforms, specifically focusing on safety belt and impaired driving campaigns. All activities must be conducted using media buying software and analytics tools in strict accordance with 2 CFR Part 200 and NHTSA 23 CFR Part 1300 regulations. The contract requires the delivery of executed media placements and detailed monthly expenditure reports. Managed by the Office of Grants and Research, the work is centered in Braintree, Massachusetts, under NAICS code 541810. Interested parties should note the response deadline of November 13, 2026.

General Info

Agency

Massachusetts → EPS1100 - Office of Grants & Research

NAICS

541810 - Advertising Agencies

Place of Performance

Research Braintree, MA, 02184, USA

Set-Aside

NONE

Documents

This scope was carved out of BD-27-1044-EPS11-1044O-134500.

The full solicitation package (6 documents), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

FY27 Traffic Safety Media Campaign RFQ

AI Contract Breakdown

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Timeline

PostedOct 16

subcontract

Response DeadlineNov 13

Submission deadline

Response Deadline

11/13/2026, 09:00:00 PM UTCin 28 days

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Organization & Contact Information

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AgencyMassachusetts → EPS1100 - Office of Grants & Research

ContactsNo contacts available

OfficeN/A

Organization / AgencyMassachusetts → EPS1100 - Office of Grants & Research

Office AddressN/A

ContactsNo contact information available

Full Description

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Performs strategic placement and purchase of advertising space for prime contractors on Massachusetts EOPSS traffic safety projects. Develops paid media strategies and purchases TV, Radio, Digital, and Out-of-Home placements for impaired driving and safety belt campaigns. Utilizes media buying software and analytics tools per 2 CFR Part 200 and NHTSA 23 CFR Part 1300. Delivers executed media placements and monthly expenditure reports.

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