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This Government Contract opportunity from Department Of Defense was posted on July 31, 2025. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

Digital Media and Geofencing

Awarded
W912JM25QA007Federal

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

Active Opportunities Like This One

NAICS: 541870
SLED
Fulfillment and Visitor Services
Solicitation # GN27-104
The State of Utah, through the Governor's Office of Economic Development and the Utah Office of Tourism, is seeking a single vendor for a five-year contract to provide fulfillment and visitor assistance services supporting the Life Elevated brand. The selected contractor will act as an extension of the Utah Office of Tourism team, managing the storage and distribution of travel publications and promotional materials, hosting software for guide requests, and providing trade show support through domestic and international shipping. Additionally, the vendor will provide customer service by managing toll-free phone lines and monitoring visitor email inboxes. To be eligible, vendors must certify at least five years of combined experience in guide distribution, mail strategy, and international shipping, and must guarantee their pricing for the full five-year term. The contract will be awarded based on best value using a 1,000-point scale, where technical qualifications and key personnel are heavily weighted, and cost accounts for 10 percent of the total score. The evaluation process involves an initial screening for mandatory minimum requirements, followed by a technical review and a final cost evaluation for successful candidates. Administrative requirements include submitting invoices within 30 days of delivery, with payments processed within 30 days of receipt. The contractor must adhere to strict federal and state employment laws, maintain workers' compensation insurance, and comply with the Government Data Privacy Act regarding the protection of confidential information. All deliveries are handled as F.O.B. Destination Freight Prepaid and Allowed, with the state performing inspections within 30 days of receipt.
Utah

POSTED

13 days ago

DEADLINE

in 8 days

AI Contract Overview

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The Department of Defense, specifically the Georgia Army National Guard Recruiting and Retention Battalion, is seeking a marketing firm to provide digital media and geofencing services under solicitation W912JM25QA007. The primary objective is to execute targeted digital advertising campaigns to reach the qualified military age population, specifically 17 to 24 year olds, across Georgia high schools and colleges. A key technical requirement involves geofencing sixty-seven identified high schools within a one-mile radius to achieve one million impressions and 250,000 clicks. The contractor will be responsible for providing the necessary capabilities and inventory to market specific locations and segmentations, including the re-capturing of prior interest to generate qualified leads. This contract is a total small business set-aside, with specific preferences for Women-Owned Small Businesses and other disadvantaged small business categories, falling under NAICS code 541870. The agreement is structured as a firm fixed price contract consisting of a twelve-month base period starting March 1, 2025, with four additional twelve-month option years. Performance and inspection will take place in Marietta, Georgia. The selected firm must adhere to strict quality control, security protocols regarding Personally Identifiable Information, and government information system policies to ensure the successful execution of the recruiting campaigns.

General Info

Contract Value

$255,999.84

NAICS

541870 - Advertising Material Distribution Services

Place of Performance

Marietta, GA, 30060, USA

Set-Aside

SBA

Award Issued Date

Documents

7

Amendment 0001 to Solicitation W912JM25QA007

PDF, High priority: read this firstamendment
High

GA National Guard Recruiting and Retention 2025 Digital Media and Geofencing PWS

PDF, High priority: read this firstsow
High

GA National Guard Recruiting and Retention 2025 Digital Media PWS

DOCX, High priority: read this firstpws
High

Industry Q and As Geofencing Campaign Solicitation Clarifications

DOCX, High priority: read this firstq-and-a
High

Solicitation W912JM25QA0070001 for RRB Geofencing Services

PDF, High priority: read this firstrfq
High

Solicitation W912JM25QA007 for RRB Geofencing Services

PDF, High priority: read this firstrfq
High

Technical Exhibit 1 - Georgia High Schools Target List

PDF, High priority: read this firstspecifications
High

AI Contract Breakdown

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Timeline

2 updates
PhaseAwarded
Posted

Presolicitation

Type Changed

Presolicitation → Solicitation

Notice updated

Notice details unchanged. Attachments may have changed.

Deadline changed

Response deadline changed from Mar 10, 2025 to Mar 13, 2025.

Awarded

Contract was awarded

Submission Closed

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Organization & Contact Information

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AgencyDepartment Of Defense → W7M3 Uspfo Activity Ga Arng
Contacts2 people available
OfficeMARIETTA, GA, 30069-0001, USA
Office AddressMARIETTA, GA, 30069-0001, USA

Full Description

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The potential Marketing firm will provide the capabilities and inventory for the Recruiting and Retention Battalion to market specific locations and segmentations of the qualified military age population across the State. Campaigns will run in targeted areas, timeframes as well as the entire Period of Performance specified below.

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