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Strategic Marketing and Brand Planning Services

Open

State & Local

Response Deadline12/11/2026, 02:00:00 PM EST

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

AI Contract Overview

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This subcontract for Strategic Marketing and Brand Planning Services involves providing high-level strategic planning and brand alignment for prime contractors working on Longwood University marketing projects. The selected provider will be responsible for developing comprehensive marketing strategies, establishing brand positioning, and identifying target audiences that align with the institution's priorities. Key deliverables include a strategic marketing plan, detailed brand guidelines, and a structured implementation roadmap. The opportunity is categorized under NAICS code 541612 and is associated with Longwood University in Virginia. Interested parties should note that the solicitation was posted on November 11, 2026, with a response deadline set for December 11, 2026. Performance of the contract will take place at Longwood University.

General Info

Agency

Virginia → Longwood University

NAICS

541612 - Human Resources Consulting Services

Place of Performance

Longwood University, VA, USA

Set-Aside

NONE

Documents

This scope was carved out of LU214-27-008.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

LU214-27-008 Enrollment & University Marketing Services

AI Contract Breakdown

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Timeline

PostedNov 11

subcontract

Response DeadlineDec 11

Submission deadline

Response Deadline

12/11/2026, 02:00:00 PM ESTin 29 days

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Organization & Contact Information

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AgencyVirginia → Longwood University

ContactsNo contacts available

OfficeN/A

Organization / AgencyVirginia → Longwood University

Office AddressN/A

ContactsNo contact information available

Full Description

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Performs high-level strategic planning and brand alignment for prime contractors on Longwood University marketing projects. Develops marketing strategies, brand positioning, and audience identification aligned with institutional priorities. Delivers a strategic marketing plan, brand guidelines, and an implementation roadmap.

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