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NAICS Code· 812199

NAICS 812199: Other Personal Care Services

This U.S. industry comprises establishments primarily engaged in providing personal care services (except hair, nail, facial, nonpermanent makeup, or non-medical diet and weight reducing services). Illustrative Examples: Day spas Depilatory or electrolysis (i.e., hair removal) salons Saunas Ear piercing services Steam baths Hair replacement (except by offices of physicians) or weaving services Tanning salons Tattoo parlors Permanent makeup salons Cross-References. Establishments primarily engaged in--Show more

NAICS 812199 – Other Personal Care Services encompasses a broad array of non-medical personal care services not classified elsewhere, including grooming, spa treatments, hair removal, nail care, cosmetic waxing, and other hygiene-focused personal services. While primarily a commercial sector, this NAICS code may appear in federal contracting when services are provided to government personnel in controlled environments such as military installations, federal correctional facilities, or veteran care centers under contract.

2
Active Contracts
$15K
Total Obligations (12mo)
5
Awarded Contracts (12mo)
3
Contractors Awarded (12mo)
1
Median Bidders per Award
-97.6%
YoY Growth

Industry Spending Overview

Federal obligations, top contractors and agencies, and related industry codes for NAICS 812199.

AI Industry Description

NAICS 812199 – Other Personal Care Services encompasses a broad array of non-medical personal care services not classified elsewhere, including grooming, spa treatments, hair removal, nail care, cosmetic waxing, and other hygiene-focused personal services. While primarily a commercial sector, this N...

NAICS 812199 – Other Personal Care Services encompasses a broad array of non-medical personal care services not classified elsewhere, including grooming, spa treatments, hair removal, nail care, cosmetic waxing, and other hygiene-focused personal services. While primarily a commercial sector, this NAICS code may appear in federal contracting when services are provided to government personnel in controlled environments such as military installations, federal correctional facilities, or veteran care centers under contract. These services support workforce readiness, morale, and wellness programs, particularly in settings where access to external providers is restricted. The work typically involves licensed or certified personnel operating under strict sanitation and safety protocols, often integrated into broader facility support contracts. No contractor data is available for this NAICS code, indicating limited or fragmented contract activity within the federal marketplace. When present, contractors are likely small businesses or local service providers contracted through blanket purchase agreements or task orders under larger facility services contracts, rather than large primes. No agency data is available, suggesting no single federal department dominates procurement in this category. When awards occur, they are typically issued by the Department of Defense for on-base wellness centers, the Department of Veterans Affairs for long-term care facilities, or the Federal Bureau of Prisons for inmate hygiene services. The market context is characterized by low opportunity density and high geographic fragmentation. Contracting is sporadic and often bundled under broader custodial or morale, welfare, and recreation (MWR) support contracts. Opportunities exist for niche service providers with experience in regulated environments, particularly those capable of meeting federal health and safety compliance standards. Procurement tends to favor local vendors with proven track records in institutional settings.

Top Contractors

Companies with the highest total award value under NAICS 812199, ranked by dollars won.

Ranked by total awards

Top Agencies

Federal agencies directing the most contract spending toward NAICS 812199.

Competition

How many companies historically bid on federal awards in NAICS 812199, from bidder counts reported on USAspending.

Usually Single-Bid

Half or more of reported awards drew exactly one bidder, usually a sign of incumbent-held work rather than an open field. · 501 reported awards

Median Bidders

1

Per reported award, all-time

Single-Bid Awards

54%

Share of reported awards with one bidder

10+ Bidder Awards

2%

Share of reported awards with 10+ bidders

Reported Awards

0

79% of 635 total awards

How this code compares up the NAICS hierarchy. Parent cohorts pool every code under their prefix, so they are the steadier baseline when a 6-digit sample is thin.

Industry FamilyCompetitionMedian BiddersSingle-BidBidder MixReported Awards
812199This Code
Other Personal Care Services
Usually Single-Bid154%
50179% of 635
81219NAICS Industry
Usually Single-Bid156%
54580% of 682
8121Industry Group
Personal Care Services
Usually Single-Bid159%
74282% of 907
812Subsector
Usually Single-Bid155%
61,51584% of 73,228
81Sector
Other Services (except Public Administration)
Usually Single-Bid164%
525,03188% of 593,714

Bidder counts reported on past federal awards in this NAICS (USAspending). An open opportunity has no bidders yet, so this is the historical norm for similar work, not a fact about this solicitation. Not all awards report bidder counts, and fewer bidders often means incumbent-held work rather than an easier win. Federal reporting of bidder counts fell from ~96% of awards (FY2016) to ~30% (FY2018 onward); the chart shows shares of reported awards, and washed-out stretches mark years with fewer than 30 of them.

Related NAICS Codes

Industries similar to Other Personal Care Services, by shared sector, subsector, and industry group.

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NAICS 812199 FAQ

Frequently Asked Questions

NAICS code 812199 covers Other Personal Care Services. This U.S. industry comprises establishments primarily engaged in providing personal care services (except hair, nail, facial, nonpermanent makeup, or non-medical diet and weight reducing services). Illustrative Examples: Day spas Depilatory or electrolysis (i.e., hair removal) salons Saunas Ear piercing services Steam baths Hair replacement (except by offices of physicians) or weaving services Tanning salons Tattoo parlors Permanent makeup salons Cross-References. Establishments primarily engaged in--

Recently Posted in Other Personal Care Services

NAICS: 812199
Closed
Federal
G099--RFI: On-Site Employee Whole Health Chair Massage Services
Solicitation # 36C25626Q0998
The Department of Veterans Affairs is conducting market research through a Sources Sought Notice to identify qualified contractors capable of providing on-site chair massage services in support of the Employee Whole Health Program at the Michael E. DeBakey VA Medical Center in Houston, Texas, and its eleven Community-Based Outpatient Clinics across the region. This initiative aims to enhance employee well-being, reduce workplace stress, and alleviate physical tension associated with demanding VA roles. The required services include 104 annual events consisting of 10- to 15-minute chair massage sessions delivered during four-hour blocks, with sessions performed while clients remain fully clothed. Service locations include the main medical center, the VA Domiciliary, and multiple CBOCs in Beaumont, Lufkin, Conroe, Galveston, Katy, Humble, Richmond, Sugar Land, Texas City, Tomball, and Lake Jackson. Events will be scheduled across daytime, after-hours (including 10 sessions between 5 p.m. and 8 a.m. at the main facility and one at the Domiciliary), and during special occasions such as Nurses Week, the Whole Health Fair, and holiday events. The contractor must supply all necessary equipment, including massage chairs, disposable face cradle covers, cleaning supplies, and music, while ensuring all therapists are licensed, insured, have at least five years of relevant experience, and have passed background checks. Compliance with current CDC and medical center infection control protocols, including those related to COVID-19, is mandatory. Responses to this non-solicitation notice must be submitted via email to Contracting Officer Shasta Britt no later than July 14, 2026, with the subject line “RFI - Chair Massage Services for Employee Whole Health.” Respondents are requested to provide company name, address, DUNS/UEI, SAM registration status, point of contact details, and socioeconomic status classifications such as Small Business, SDVOSB, VOSB, WOSB, HUBZone, or 8(a), all under NAICS code 812199. Capability statements must confirm the ability to meet staffing requirements across all listed locations and demonstrate past performance of similar scope. The VA intends to award a Firm Fixed-Price contract with a base year from September 1, 2026, through August 31, 2027, and up to three one-year option periods extending through August 31, 2030. All
256-NETWORK Contract Office 16 (36C256)

POSTED

about 2 months ago

CLOSED

about 2 months ago
View Details
NAICS: 812199
Closed
Federal
Langley Sports and Fitness Center Massage Therapy (NAF)
Solicitation # FA480026Q0031
The contractor is required to provide comprehensive massage therapy services at Joint Base Langley-Eustis and Langley Air Force Base in Virginia, ensuring continuous, reliable, and professional service to patrons under a Firm Fixed Price contract with a base period from June 1, 2026, through May 31, 2027, and four optional one-year extensions through May 31, 2031. The contractor must furnish all personnel, equipment, tools, supplies, and management necessary to deliver services, including massage tables and chairs, service-ready linens, intake forms, a printer for administrative documentation, and cleaning and sanitation supplies to maintain a hygienic environment. All personnel must hold current CPR and First Aid certifications, carry liability insurance, arrive 15 minutes prior to scheduled appointments, greet customers within five minutes, and maintain an operational online scheduling calendar. The contractor is subject to stringent personnel requirements, including obtaining a Tier 1 favorable suitability determination, passing an FBI fingerprint check, wearing nameplates, maintaining professional grooming, and complying with base access protocols through the 633d Security Forces Squadron. All employees must be listed with full names, SSNs, and security clearance levels, and updates must be submitted promptly to the Contracting Officer’s Representative. The contract is a Total Small Business Set-Aside under NAICS code 812199 with a small business size standard of $9 million in annual receipts, and awards will be made on a Lowest Price Technically Acceptable basis, where only technically acceptable proposals—those demonstrating specific, detailed compliance with the Performance Work Statement using imperative verbs—are eligible, with price being the decisive factor among them. The contractor must also adhere to NAFI-specific clauses covering legal status, claims, records examination, and procurement integrity, as well as wage determinations, federal and military regulations, and mandatory background investigations conducted at government expense. Access to the installation requires formal authorization through the COR, and unescorted access to restricted areas remains subject to the installation commander’s sole discretion. The contract may be terminated with one day’s written notice by either party, and upon termination, the contractor must settle accounts, return all government property and access media, and leave premises clean and orderly. Delivery is FOB destination at Langley Air Force Base, and inspections and acceptance are conducted by the Government under FAR 52.212-4. Proposals must be submitted in two volumes: a Price Volume with complete, rounded pricing for all CLINs
FA4800 633 Cons Pkp

POSTED

4 months ago

CLOSED

4 months ago
View Details
NAICS: 812199
Closed
Federal
Langley Sports and Fitness Center Massage Therapy (NAF)
Solicitation # FA480026Q0006
The 633d Contracting Squadron at Joint Base Langley-Eustis is soliciting bids for non-personal massage therapy services to be provided at the Langley Sports and Fitness Center on Joint Base Langley-Eustis, Virginia. This contract will be awarded as a Department of the Air Force Non-Appropriated Fund service contract aimed at delivering continuous and reliable massage therapy to base patrons. The contractor must supply all necessary management, labor, equipment, transportation, supplies, and tools to perform these services, including massage tables, chairs, intake forms, linens, printers for documentation, and cleaning and sanitation materials to maintain a professional and hygienic environment. The solicitation is a total small business set-aside under NAICS code 812199 and requires adherence to the Performance Work Statement for detailed performance requirements. Interested contractors must submit questions by January 29, 2026, with responses provided by February 4, 2026, and final proposal submissions are due by February 12, 2026. The primary points of contact for this opportunity are Antonio Palmer and Vanity Wright, with the place of performance centered in Grassy Creek, Virginia. This contract supports the Department of Defense’s efforts to enhance services offered at Langley Air Force Base in support of its community.
FA4800 633 Cons Pkp

POSTED

7 months ago

CLOSED

7 months ago
View Details
NAICS: 812199
Closed
SLED
CHJCF Red Chair Education 10/15/25
Solicitation # SRC0000034604
The contract titled "CHJCF Red Chair Education 10/15/25" pertains to a project for the Cuyahoga Hills Juvenile Correctional Facility in Ohio, managed by the Ohio Department of Youth Services. The contract is set within the NAICS code 812199, indicating a focus on other personal services not classified elsewhere, and involves a procurement size ranging from $500 to $1,500. The solicitation was posted on October 15, 2025, with a response deadline of October 29, 2025. The primary objective appears to involve the replacement or enhancement of red chairs for educational purposes at the facility, although specific details about the scope are not provided. The contract is part of Ohio's broader efforts to support juvenile correctional education and facility improvements, with the procurement process managed through OhioBuys, and additional related solicitations including equipment, fencing, software licenses, and environmental remediation services, indicating a comprehensive approach to facility and program upgrades. The procurement process includes various types of solicitations such as RFQs and RFPs, targeting diverse needs like equipment acquisition, infrastructure improvements, software renewals, and environmental remediation. Notable related solicitations include a quick quote for medical equipment at the facility, fencing projects scheduled for 2026, renewal of Adobe licenses for the state's library system, and a brownfield remediation program aimed at environmental cleanup and regulatory review services. These documents highlight Ohio's strategic investments in facility infrastructure, technology, and environmental health, with deadlines spanning late October to November 2025. The overarching goal is to ensure the facility's operational readiness, safety, and compliance through targeted procurement activities, with the "Red Chair" contract serving as a specific component within this broader framework.
Cuyahoga Hills Juvenile Correctional Facility - Academic Education

POSTED

11 months ago

CLOSED

10 months ago
View Details
NAICS: 812199
Closed
SLED
Dental Chair Removal & Installation - Perkins
Solicitation # FY26ITB-13
The contract involves the removal and installation of dental chairs at Camden County College in New Jersey, specifically under the solicitation titled "Dental Chair Removal & Installation - Perkins" with the reference number FY26ITB-13. The project is part of a broader procurement effort with a contract value estimated between $50,000 and $150,000. The solicitation was posted on October 14, 2025, with a response deadline set for October 24, 2025, indicating a relatively short window for bidders to submit proposals. The procurement is managed by Camden County College, a State and Local Government Entity (SLED), and the project falls under the NAICS code 812199, which pertains to other personal services not elsewhere classified. The scope of work involves the complete removal of existing dental chairs and the installation of new units, with bids required to include all associated costs such as freight, handling, and delivery. The bidding process emphasizes compliance with applicable laws, including the New Jersey Prevailing Wage Act and Affirmative Action requirements, and encourages participation from small businesses, aiming for a 25% set-aside goal. The contract's size suggests a significant project likely involving multiple units or extensive work across the college's dental facilities. Additional details and procurement resources are accessible through Camden County's procurement website, providing potential bidders with the necessary information to prepare their proposals.
Camden County College

POSTED

11 months ago

CLOSED

10 months ago
View Details

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