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Marketing Analytics & Performance Reporting

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State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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Texas A&M University is seeking a subcontractor to provide marketing analytics and performance reporting services focused on collecting, analyzing, and reporting key performance indicators for marketing campaigns, including enrollment conversions, click-through rates, and return on investment. The work will involve developing and maintaining dashboards for real-time performance tracking and applying predictive modeling techniques to forecast campaign outcomes and optimize future efforts. The solicitation is open for responses until August 14, 2026, and is classified under NAICS code 541910, which pertains to other scientific and technical consulting services. The contract is structured as a subcontract and does not specify a set-aside type, and while the physical location of performance is not detailed, the award will be managed under Texas A&M University’s procurement channels through the TX SmartBuy portal.

General Info

Texas A&M seeks subcontractor for marketing analytics, dashboards, and predictive modeling to track campaign performance until August 14, 2026.

Agency

Texas A&M University

NAICS

541910 - Marketing Research and Public Opinion PollingView NAICS

Place of Performance

TX, US

Set-Aside

NONE

Documents

(0)

No documents available

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Timeline

Posted

subcontract

Response Deadline

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Organization & Contact Information

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AgencyTexas A&M University
ContactsNo contacts available
OfficeN/A
Organization / Agency
Texas A&M University
Office AddressN/A
ContactsNo contact information available

Full Description

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Collection, analysis, and reporting of campaign KPIs (enrollment conversions, CTR, ROI) using dashboards and predictive modeling.

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