This Solicitation opportunity from Government of Canada was posted on December 22, 2022. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

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Vaccination Confidence in Canada: Online Conversation and Audience Analysis

Closed

1000245919International

Submission Closed01/10/2023, 02:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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AI Contract Overview

The Public Health Agency of Canada is seeking a consultant to conduct a comprehensive analysis of vaccine-related conversations and audience behavior across various social media platforms. This initiative aims to support increased vaccination education and outreach by examining up to three years of historical data from Twitter, Reddit, blogs, forums, and news sources. The selected consultant will identify key participants in these discussions and evaluate the overall landscape of vaccine confidence in Canada. Additionally, the consultant will assess the performance of PHAC's own social media initiatives and campaigns. This evaluation will focus on content engagement levels and the specific influence these campaigns have had on public conversations regarding vaccines. This federal solicitation, managed by Health Canada, is intended to provide the agency with data-driven insights to optimize its future communication strategies.

General Info

Consultant to analyze social media vaccine conversations and evaluate PHAC campaign performance.

Agency

Government of Canada → Health Canada

NAICS

541910 - Marketing Research and Public Opinion Polling

Place of Performance

*Ontario (except NCR), CAN

Set-Aside

NONE

Documents

No documents available

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Timeline

PhaseClosed

PostedDec 22

Solicitation

Response DeadlineJan 10

Deadline has passed

Submission Closed

01/10/2023, 02:00:00 PM UTC

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Organization & Contact Information

AgencyGovernment of Canada → Health Canada

Contacts1 person available

OfficeN/A

Organization / AgencyGovernment of Canada → Health Canada

Office AddressN/A

Contacts

MohamedAbdillahi MiraPoint of Contact

contact@example.gov

+1 (555) 000-0000

Full Description

In preparation for increased vaccination education, promotion, and outreach, The Public Health Agency of Canada (PHAC) is requiring the services of a consultant to analyze the vaccine related conversations on social media and PHAC social media initiative and campaign performance.The consultant will analyze vaccine-related conversations, and their participants, on Twitter and and social media channels, including Reddit, Blogs, Forums, and News, spanning up to three years of historical data.The consultant will analyze PHAC’s social media initiative and campaign performance, including content engagements and the campaign’s influence on vaccine-related conversation.