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Venue Development and Strategic Marketing Consulting

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State & Local

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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The Venue Development and Strategic Marketing Consulting subcontract is issued by the Ector County Coliseum in Texas to provide market analysis and strategic planning for prime contractors on venue projects. The selected provider will be responsible for conducting competitive analysis, venue positioning, and the development of long-range marketing plans for new facilities. Additionally, the scope includes providing recommendations for sponsorship development and revenue generation, requiring the contractor to possess specific experience in public-sector venue management. Key deliverables for this engagement include annual marketing plans and comprehensive competitive analysis reports. The solicitation was posted on September 15, 2026, with a response deadline of October 8, 2026. This project falls under NAICS code 541613 and is focused on supporting the Ector County Purchasing Department in optimizing venue performance and strategic growth.

General Info

Ector County Coliseum seeks a consultant for venue market analysis and strategic planning.

Agency

Texas → Ector County ColiseumView Agency

NAICS

541613 - Marketing Consulting ServicesView NAICS

Place of Performance

TX, USA

Set-Aside

NONE

Documents

This scope was carved out of 2026-RFP-140.

The full solicitation package (1 document), including the RFP, is on the prime solicitation, not on this scope.

View the prime solicitation

MARKETING, VENUE DEVELOPMENT, EVENT RECRUITMENT, AND BRAND COORDINATION SERVICES: II

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Timeline

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Organization & Contact Information

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AgencyTexas → Ector County Coliseum
ContactsNo contacts available
OfficeN/A
Organization / Agency
Texas → Ector County Coliseum
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Office AddressN/A
ContactsNo contact information available

Full Description

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Performs market analysis and strategic planning for prime contractors on Ector County Purchasing Department venue projects. Conducts competitive analysis, venue positioning, and develops long-range marketing plans for new facilities. Provides revenue generation and sponsorship development recommendations. Requires experience in public-sector venue management. Delivers annual marketing plans and competitive analysis reports.

Similar Contracts

Same NAICS industry code

NAICS: 541613
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SLED
MARKETING, VENUE DEVELOPMENT, EVENT RECRUITMENT, AND BRAND COORDINATION SERVICES: II
Solicitation # 2026-RFP-140
Ector County, Texas, is soliciting proposals under solicitation 2026-RFP-140 for a strategic partner to provide comprehensive marketing, venue development, event recruitment, and brand coordination services for the Ector County Coliseum & Exhibition Center. The primary objective is to increase event attendance, enhance venue visibility, and attract new promoters and touring acts to maximize tourism and economic impact. The scope of work specifically emphasizes the recruitment of events for the facility, the strategic positioning of the renovated Buildings B and C as premier regional venues, and the increased utilization of the Horse Arena for equestrian and agricultural events. The selected firm will act as an extension of the Coliseum management team, delivering strategic plans, marketing collateral, and detailed performance metrics tracking bookings and inquiries. The contract will be awarded based on best value using a points-based evaluation system, with heavy weighting placed on relevant experience, market understanding, and specific recruitment plans for the venue's various assets. The anticipated agreement consists of an initial one-year term with the possibility of four additional one-year renewals, not to exceed a total of five years. Proposals must be submitted by 10:00 am CST on October 8, 2026, via the OpenGov platform or as a sealed hard copy. Awarded vendors will be required to provide various state-mandated verifications and adhere to strict confidentiality and insurance requirements. Payment for services will be issued within thirty days of receiving a valid invoice and acceptance of the completed work.
Ector County Coliseum

POSTED

about 12 hours ago

DEADLINE

in 22 days
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