This Solicitation opportunity from Government of Canada was posted on January 18, 2023. The submission period has ended. Browse the details below for market research, or find similar active opportunities.

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Global Traveller Research Program

Closed

DC-2022-CD-11International

Submission Closed01/31/2023, 05:00:00 PM UTC

Contract Overview

Solicitation details, issuing organization, response deadlines, documents, and interested companies for this government contract opportunity.

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AI Contract Overview

Destination Canada is seeking a qualified partner under solicitation DC-2022-CD-11 to design, implement, and continuously enhance a Global Traveller Research Program. This initiative is intended to serve as a comprehensive global measurement of consumer travel intelligence across target markets, utilizing a combination of robust quantitative research and qualitative insights to uncover the underlying drivers of traveler behavior. The program must be structured to deliver timely data while remaining flexible enough to address emerging research needs and specific inquiries. The intelligence gathered through this program will be instrumental in developing traveler profiles, informing geographically specific marketing strategies, inspiring content creation, and guiding corporate and destination development decisions. Managed by the Government of Canada with performance based in British Columbia, the contract involves complex requirements for data sourcing, quarterly and monthly tracking, social listening, and the integration of business intelligence dashboards. The solicitation process included a negotiated request for proposals with a final response deadline of January 31, 2023.

General Info

Destination Canada seeks a partner for a global traveler research and intelligence program.

Agency

Government of Canada → Destination Canada

NAICS

541910 - Marketing Research and Public Opinion Polling

Place of Performance

*British Columbia, CAN

Set-Aside

NONE

Documents

NRFP Addendum #1 - DC-2022-CD-11 Global Traveller Research Program

amendment

High

AI Contract Breakdown

Uniform Contract Format

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Timeline

PhaseClosed

PostedJan 18

Solicitation

Response DeadlineJan 31

Deadline has passed

Submission Closed

01/31/2023, 05:00:00 PM UTC

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Organization & Contact Information

AgencyGovernment of Canada → Destination Canada

Contacts1 person available

OfficeN/A

Organization / AgencyGovernment of Canada → Destination Canada

Office AddressN/A

Contacts

Christine DuguayPoint of Contact

contact@example.gov

+1 (555) 000-0000

Full Description

DC requires a Contractor (partner) who can design, build, and continuously improve on a research program that acts as a global measurement of consumer travel intelligence from our target markets. In addition to a robust program of quantitative research, the research program should be capable of generating qualitative insights that help DC better understand the underlying reasons for traveller behaviours. The research program should be structured to provide timely data and insights, while at the same time, remain flexible to answer emerging questions and research needs. The Global Traveller Research Program will provide traveller intelligence in DC target markets around the world. DC uses this research to develop traveller profiles, inform geographically specific marketing strategies, inspire the development of content, provide research insights to partners, and make informed decisions about our corporate and destination development strategies